Lexus News
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If you’ve enjoyed Lexus’s new series of short films, part of a new marketing campaign aimed at promoting the automaker’s commitment to design and sophistication, then we’re happy to announce that the third instalment has just been released. This third film, entitled Swimming In Air, is about a boy named Victory who is in love with a neighbor. Lexus has commissioned five films in total for its new series, with each of them produced by Hollywood firm The Weinstein Company. The last two films will be released on the 18th and 25th of this month. And you can still view the...
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2014 Lexus IS Hits The Small Screen With New Advertising
Lexus wants to hit the ground running with its new updated 2014 IS. To do so, the automaker is launching a slate of new ads with an interesting tagline. The campaign is called "Blend Out", and it features highly stylized commercials. There's black and there's white, and Lexus wants to cross those...
Jeff Glucker -
2010 Lexus HS 250h And Toyota Prius Models Involved In Recall
Toyota has issued a voluntary recall on certain versions of its Lexus HS 250h and Prius hybrid vehicles due to an issue with the cars’ brakes. The recall affects all 2010 model year HS 250h and Prius hybrids, of which there are approximately 87,000 units in the U.S. The affected vehicles are...
Viknesh Vijayenthiran -
Lexus Offers Fans A Chance To Get In On Pikes Peak Action
Always wanted your name on the side of a racecar? Now you have that chance... sort of. Lexus is offering a unique way for fans to get involved with its Pikes Peak program this year, and it involves its Lexus IS F CCS-R racer and social media. The automaker has partnered up with the Tony Hawk...
Jeff Glucker -
Lexus Releases Second Video In New Short Film Series
Lexus recently launched a marketing campaign to promote its commitment to design and sophistication. As part of the campaign, the Japanese automaker teamed up with production company The Weinstein Company in order to create a series of arty short films. The first of these, Beyond Memories, was...
Viknesh Vijayenthiran -
Lexus Salutes Its LFA Supercar With New Video
It may have its detractors but there’s no denying the Lexus LFA, especially in its Nürburgring Edition trim, is one of the best performing and most desired supercars ever produced. Only 500 examples were built, with the very last car rolling off the production line at Toyota’s...
Viknesh Vijayenthiran -
Lexus wants new car shoppers to see the brand as representing sophistication and a design-centric philosophy, and recently launched a new campaign to help get the message across. As part of the campaign, the Japanese automaker launched a new lifestyle magazine and announced it would be sponsoring art and design exhibitions. It also teamed up with The Weinstein Company to create a series of arty short films. The first of these, titled Beyond Memories, was premiered during the recent 2013 Cannes Film Festival in France. According to Lexus, the short film is about the struggles of a young woman...
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Fast And Furious Star Paul Walker Drives The Lexus LFA: Video
We bet many of you are still coming down from your Fast and Furious 6 highs of the past weekend, but just in case you still haven’t got your fix of vehicular action, here’s a new video featuring Paul Walker driving a Lexus LFA. Walker is no stranger to performance cars; the actor has...
Viknesh Vijayenthiran -
2014 Lexus IS Gets TRD Upgrades
The company responsible for much of Toyota’s motorsports efforts as well as its official performance upgrades, Toyota Racing Developments (TRD), has brought out the first round of upgrades for the 2014 Lexus IS. The upgrades include a few aerodynamic aids as well as chassis improvements. To...
Viknesh Vijayenthiran -
Lexus LFA Owner Successfully Lobbies Town To Have Speed Hump Removed
A Lexus LFA owner in Norway has managed to persuade his town to remove a speed hump located near his home because it was too high for him to drive his prized supercar over. Rune Berge Vik, a Lexus enthusiast and possibly the only owner of an LFA in the Nordic region, first realized he had a problem...
Viknesh Vijayenthiran -
2014 Lexus IS Priced From $36,845, F Sport From $39,960
The 2014 Lexus IS looks different, feels different, and is priced just a bit different from the previous-generation 2013 model. Starting at $36,845 (including delivery) for the IS 250 RWD, and ranging up to $45,775 starting price for the IS 350 AWD F Sport, the IS range spans a competitive price...
Nelson Ireson -
Lexus’ Big Tease Turns Out To Be New Design Focus
Earlier this month, Lexus released a mysterious teaser video along with the message that it was “bringing motion to life.” It turns out that simply meant a series of obscure design events as well as a new global advertising campaign starting next month that will center on the theme...
Viknesh Vijayenthiran -
As we predicted yesterday, Lexus is in fact going to build a car in the U.S.: the ES 350. Global president of Toyota, Akio Toyoda, held a conference call with senior executives and the press this morning to make the announcement. Lexus has been considering U.S. production for at least the last two years. According to Lexus, building the ES 350 at the Georgetown, Kentucky plant will require a $360 million investment and generate 750 jobs. Lexus says it will build about 50,000 ES 350s each year, starting from the mid-2015 production date. Last year, 58,850 ES sedans were sold in North America...
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Lexus Says It Will Bring Motion To Life Next Month: Video
Is Lexus about to unveil its own version of the Honda ASIMO robot? Probably not, but its new teaser video certainly suggests something along those lines. Lexus has released a new video featuring a puppet being made to walk. Along with the video, the automaker also released the statement...
Viknesh Vijayenthiran -
New Lexus Compact Crossover Will Come With Hybrid Option
Lexus is working on a new compact crossover to rival the likes of the Audi Q3 and BMW X1, as well as the upcoming Lincoln MKC and Mercedes-Benz GLA Class and possibly similar models from Acura and Cadillac. Compact crossovers with a little bit of luxury are the new darlings of the automotive...
Viknesh Vijayenthiran -
Lexus Trademarks "GS F" With US Patents And Trademark Office
Rumors of a Lexus sports car carrying the GS F banner have been circulating since 2010 or so, at times producing details like “it will come to market with a supercharged V-8,” or “it’s getting an all-new V-8.” While no GS F has yet materialized, the 2011 debut of the...
Kurt Ernst -
Lexus LF-LC Concept Confirmed For Production: Report
The Lexus LF-LC Concept’s reception at the 2012 Detroit Auto Show was an undeniable a success, but in a world where economics rule that doesn’t necessarily mean production is a given--even with Lexus attempting to inject some much-needed sportiness to its lineup. Nevertheless...
Viknesh Vijayenthiran -
2014 Lexus IS first drive review
The 2014 Lexus IS is here, and it has a serious set of challenges ahead of it: Taking on the BMW 3-Series, Mercedes-Benz C Class, Cadillac ATS, and the upcoming Infiniti Q50. Can it hang? This group is one of the most highly competitive in the entire industry, with luxury, performance, and style...
Nelson Ireson -
If you’ve attended the Goodwood Festival of Speed in recent years, you’ve probably seen the Gazoo Racing Lexus LFA work its way up the hill. It would be easy to assume that Lexus was behind the car’s appearance, but that would be incorrect. In fact, Lexus has never “officially” appeared at the Goodwood Festival of Speed, but that changes with the 2013 running of the event. Now a contributing manufacturer, the Japanese luxury brand will use the celebration of all things fast to help introduce its latest wares in the United Kingdom. Front and center will be the...
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Lexus Leads Luxury Brands In Customer Service, Again
Last month, Lexus took top honors among all brands for its dependability in the latest J.D. Power and Associates study. The brand managed just 71 problems per 100 (PP100) vehicles, well below second place Porsche (94 PP100) and even further below the industry average of 126 PP100. In the latest...
Kurt Ernst -
Future Of The Lexus IS F In Doubt: Report
The Lexus IS F currently sits atop the Japanese luxury brand’s performance offerings, giving buyers an alternative to the likes of the BMW M3 and the Mercedes C63 AMG. Even if you’re not a fan of Lexus, it’s hard not to be impressed with the IS F’s 416-horsepower 5.0-liter...
Kurt Ernst -
Lexus Tops J.D. Dependability Study, Again
The results are in for this year’s J.D. Power and Associates U.S. Vehicle Dependability Study and it appears Lexus has topped the rankings for the second year in a row. The Japanese automaker not only had the highest ranked brand, with those surveyed in the 2013 study experiencing only around...
Viknesh Vijayenthiran -
The Last Lexus LFA Shipped To America Gets Delivered
In December, Lexus built its final LFA, serial number 500, roughly two years after production of the no-expenses-spared supercar began. The final car, a white Nürburgring Edition, was destined for a museum, but the penultimate Lexus LFA assembled, serial number 499, was shipped to a Unites...
Kurt Ernst -
2006-2012 Lexus IS Models Recalled For Faulty Windscreen Wipers
Lexus has issued a recall on its IS models because of a faulty windscreen wiper. The affected cars include those Lexus IS models from the 2006 to 2012 model years, which the automaker says number around 270,000 units in total. The reason behind the latest recall is an insufficiently tightened nut...
Viknesh Vijayenthiran