pirelli

Come the 2019 Formula One season, Pirelli will make it simpler to understand the types of tires used during Grand Prix weekends. The tire company announced last week it will move to a new three-color system. The colors will still represent hard, medium and soft tire choices but each color will now...

Pirelii Design has the perfect item for those that fall in the middle of a Venn diagram comprised of motorsport fans and audiophiles. It's a new Bluetooth speaker created through a partnership with Italian audio company IXOOST, and the design is modeled after the tires used on Formula 1 race cars...

The Ferrari 250 GTO is the most expensive car in the world. On the auction block, a 250 GTO will easily see bidders waging war with the sale price climbing toward $40 million. A 250 GTO even traded hands privately for the amazing sum of $52 million. Despite the insane values placed on these cars...

While Goodyear envisions a future tire that cleans as it rolls, Pirelli's latest tire is set to arrive this year. It's called Cyber Car and it's a tire that connects the rubber with the car and provides loads of information and data. With the latest Pirelli innovation, the tire can relay...

BMW announced on Tuesday it had smashed the record for the longest-sustained drift of 232.5 miles with the 2018 M5, but a tailored set of rubber helped get the job done with BMW driving instructor Johan Schwartz behind the wheel. The new M5 runs a set of specially engineered Pirelli P Zero 20-inch...

Sitting at each corner of a production-bound Infiniti Q60 Black S will be Pirelli rubber. Both Infiniti and Pirelli used the previous weekend's 2017 Formula One Canadian Grand Prix as a stage to announce the new partnership. If you'll recall, the Project Black S began life as a pretty wild concept...

Pirelli seems to be keen on finding ways to not only re-imagine what its tires are capable of, but where it can infuse its technology outside of the car world. Hot on the heels of Pirelli’s colored, talking tires, the tire manufacturer has decided to try its hand at tackling the slopes with a...

Pirelli hasn't forgotten about the tires that average Americans put on average cars, but the Italian company known for its racy calendars as much as its tires has mostly passed up Toyotas and Fords in favor of shooting for the stars. In the last few years, Pirelli has pushed its share of the tire...

Pirelli will be sold to state-owned China National Chemical Corp (ChemChina) after shareholders for the Italian tire manufacturer agreed to the deal, estimated to be worth 7.3 billion euros (approximately $8 billion). Pirelli is the fifth largest tire manufacturer in the world and is known for its...

Lamborghini is celebrating its partnership with tire manufacturer Pirelli with the release of a special edition Aventador. The two Italian firms have worked together since the launch of the first Lamborghinis back in the early 1960s, with virtually every raging bull since then leaving the factory...

Pirelli may be best known for the round, black things you put on your car, but the brand is also well-known for its annual Pirelli Calendar series. Now in its 50th year, the 2014 Pirelli Calendar has gone a slightly different direction--by resurrecting an unused set of photographs from 1986. The...

Pirelli, the producer of world-championship-winning tires and world-class calendars, has announced that its latest innovation aims to quiet things down a bit. The Italian tire manufacturer has created a tire that it says reduces cabin noise by up to 50 percent compared to standard tires. These...

At this year’s Canadian Grand Prix it was revealed the FIA was investigating whether a Pirelli tire test in May was done using one of Mercedes AMG's 2013 Formula One cars, an illegal action due to rules banning in-season tire tests of current-spec cars. Last Friday, the FIA finally determined...

Tires may be the most overlooked performance component on (most) modern automobiles. The tires delivered on mainstream cars are generally optimized for wear, fuel efficiency and ride comfort, not for grip or performance in extreme conditions. Enter the world of hypercars, however, and the design...

You may not know the name Steve McCurry, but one thing is absolutely certain: you’ve seen his photographs, which include the iconic image called “Afghan Girl” that graced the cover of the June 1985 issue of National Geographic magazine. McCurry is perhaps best known for his...