pirelli

  • Pirelli 2019 F1 tire compound identifier system

    Come the 2019 Formula One season, Pirelli will make it simpler to understand the types of tires used during Grand Prix weekends. The tire company announced last week it will move to a new three-color system. The colors will still represent hard, medium and soft tire choices but each color will now represent more than one compound. White will denote all the hard compounds, yellow all the medium, and red all the soft. Additionally, the colors for the Cinturato intermediate tire and full wet tires will remain green and blue, respectively. In other words, unchanged from the current practice. All...

  • Pirelli Design P Zero Sound bluetooth speaker
    Pirelli Design apes F1 tire for new Bluetooth speaker

    Pirelii Design has the perfect item for those that fall in the middle of a Venn diagram comprised of motorsport fans and audiophiles. It's a new Bluetooth speaker created through a partnership with Italian audio company IXOOST, and the design is modeled after the tires used on Formula 1 race cars...

  • Ferrari 250 GTO
    Pirelli created a new tire just for the Ferrari 250 GTO

    The Ferrari 250 GTO is the most expensive car in the world. On the auction block, a 250 GTO will easily see bidders waging war with the sale price climbing toward $40 million. A 250 GTO even traded hands privately for the amazing sum of $52 million. Despite the insane values placed on these cars...

  • Pirelli cyber tire infographic
    Pirelli Cyber Car tire will soon talk to your car

    While Goodyear envisions a future tire that cleans as it rolls, Pirelli's latest tire is set to arrive this year. It's called Cyber Car and it's a tire that connects the rubber with the car and provides loads of information and data. With the latest Pirelli innovation, the tire can relay...

  • 2018 BMW M5's custom Pirelli tires
    Get a grip: 2018 BMW M5 rides on specially engineered Pirelli P Zero tires

    BMW announced on Tuesday it had smashed the record for the longest-sustained drift of 232.5 miles with the 2018 M5, but a tailored set of rubber helped get the job done with BMW driving instructor Johan Schwartz behind the wheel. The new M5 runs a set of specially engineered Pirelli P Zero 20-inch...

  • Pirelli Collezione tires for vintage European sports cars
    Pirelli releases reborn and modernized tires for 1950s to 1970s European sports cars

    Tires, though often overlooked, can make or break a car. Much of a car's character can be found in the patches of rubber that we sometimes take for granted. It's why selecting tires for vintage sports cars can be so painstakingly difficult, and sometimes nearly impossible. Pirelli aims to ease that...

  • Infiniti Q60 Project Black S concept, 2017 Geneva auto show

    Sitting at each corner of a production-bound Infiniti Q60 Black S will be Pirelli rubber. Both Infiniti and Pirelli used the previous weekend's 2017 Formula One Canadian Grand Prix as a stage to announce the new partnership. If you'll recall, the Project Black S began life as a pretty wild concept car, which debuted at the 2017 Geneva Motor Show. From there, Infiniti's Australian division head, Bernard Michel, let it slip a production version of the car was in the "advanced" stages before officially saying the car had been given a green light internally. Never mind the Infiniti Performance...

  • Blossom Skis develops new skis with vibration-damping rubber inserts from Pirelli
    Pirelli develops rubber-infused skis

    Pirelli seems to be keen on finding ways to not only re-imagine what its tires are capable of, but where it can infuse its technology outside of the car world. Hot on the heels of Pirelli’s colored, talking tires, the tire manufacturer has decided to try its hand at tackling the slopes with a...

  • Pirelli Winter Driving School, St. Moritz, Switzerland
    Pirelli pushes tire line upmarket

    Pirelli hasn't forgotten about the tires that average Americans put on average cars, but the Italian company known for its racy calendars as much as its tires has mostly passed up Toyotas and Fords in favor of shooting for the stars. In the last few years, Pirelli has pushed its share of the tire...

  • Pirelli Formula One tires
    Pirelli Sold To State-Owned ChemChina, Pininfarina May Go To Mahindra

    Pirelli will be sold to state-owned China National Chemical Corp (ChemChina) after shareholders for the Italian tire manufacturer agreed to the deal, estimated to be worth 7.3 billion euros (approximately $8 billion). Pirelli is the fifth largest tire manufacturer in the world and is known for its...

  • 2015 Lamborghini Aventador LP 700-4 Pirelli Edition
    2015 Lamborghini Aventador LP 700-4 Pirelli Edition Revealed

    Lamborghini is celebrating its partnership with tire manufacturer Pirelli with the release of a special edition Aventador. The two Italian firms have worked together since the launch of the first Lamborghinis back in the early 1960s, with virtually every raging bull since then leaving the factory...

  • Pirelli tests 18-inch tires in Formula 1
    Pirelli Demonstrates The Benefits Of 18-Inch F1 Tires: Video

    If the sport and the teams agree to it, one aspect of Formula One could change significantly in the coming years: Its tires. At the recent F1 test at Silverstone, Pirelli, along with Lotus, tested a new 18-inch wheel and low-profile tire combination that could make developments in F1 much more...

  • 2014 Pirelli Calendar shot by Helmut Newton

    Pirelli may be best known for the round, black things you put on your car, but the brand is also well-known for its annual Pirelli Calendar series. Now in its 50th year, the 2014 Pirelli Calendar has gone a slightly different direction--by resurrecting an unused set of photographs from 1986. The shots, taken by late photographer Helmut Newton, have spent the last 28 years in Pirelli's archives, finally chosen to celebrate this year's milestone. As The Telegraph reports, the shots were commissioned by Pirelli's Italian team, but a competing British commission from Bert Stern was eventually...

  • Pirelli P-Zero Super Trofeo tire
    Pirelli Creates Run-Silent Tires For High-End Audis

    Pirelli, the producer of world-championship-winning tires and world-class calendars, has announced that its latest innovation aims to quiet things down a bit. The Italian tire manufacturer has created a tire that it says reduces cabin noise by up to 50 percent compared to standard tires. These...

  • Mercedes AMG 2013 Formula One car
    FIA Reprimands Mercedes, Pirelli For Unauthorized F1 Tire Test

    At this year’s Canadian Grand Prix it was revealed the FIA was investigating whether a Pirelli tire test in May was done using one of Mercedes AMG's 2013 Formula One cars, an illegal action due to rules banning in-season tire tests of current-spec cars. Last Friday, the FIA finally determined...

  • Ferrari LaFerrari, 2013 Geneva Motor Show
    Pirelli Develops Bespoke Tires For The LaFerrari

    Tires may be the most overlooked performance component on (most) modern automobiles. The tires delivered on mainstream cars are generally optimized for wear, fuel efficiency and ride comfort, not for grip or performance in extreme conditions. Enter the world of hypercars, however, and the design...

  • Steve McCurry shoots the 2013 Pirelli calendar
    Steve McCurry Shoots The 2013 Pirelli Calendar: Video

    You may not know the name Steve McCurry, but one thing is absolutely certain: you’ve seen his photographs, which include the iconic image called “Afghan Girl” that graced the cover of the June 1985 issue of National Geographic magazine. McCurry is perhaps best known for his...

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