Land Rover has revealed its most expensive SUV to date, the Range Rover Holland & Holland edition. The vehicle has only been announced for the British market at present, where it is priced from a staggering £180,000 (approximately 285,022). The justification for such a lofty price tag is the hand-made, bespoke nature of the vehicle, which was developed by Land Rover’s SVO personalization department together with historic British gun manufacturer Holland & Holland.

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The vehicle is based on the Range Rover Autobiography Black model and is packed with exclusive features, which Land Rover says perfectly complements outdoor pursuits, such as hunting. The highlight can be found in the trunk. Fitted here is a removable loadspace cabinet that has been designed especially for the vehicle. It’s lined in espresso-colored Alcantara and can fit a pair of Holland & Holland guns. It sits on a deployable loadspace floor, engineered from aluminium and carbon fiber and finished with leather and wood veneer.

Buyers can choose either the standard Range Rover or long-wheelbase model, with the latter available with individual reclining seats and an extended and re-designed center console that houses a pair of electrically deployable walnut tables; integrated USB charging sockets; additional storage cubbies; and bespoke lighting. Special Holland & Holland touches include unique embroidery; wood veneers that match Holland’s oil-finished gunstocks; and door handle detailing with exquisite engraving.

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On the outside, the vehicle is easily recognizable by its unique green paint for the full body, side mirror caps and hood vent. The grille is painted in the same deep green and has chrome highlights.

The available powertrains are Land Rover’s V-8 units, which means the 510-horsepower supercharged 5.0-liter unit common to U.S.-delivered Range Rovers as well as a 339-hp turbocharged 4.4-liter diesel that we miss out on.

Land Rover plans to build just 120 examples of the Range Rover Holland & Holland over the next three years.


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