Chrysler/Fiat
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There’s good news from Chrysler for performance car fans: the automaker has announced that the Street and Racing Technology (SRT) group has been spun off to form its own brand. Better news? At the helm is none other than Ralph Gilles, who was formerly the CEO of the Dodge brand. Gilles is an accomplished driver and motorsports fan, so appointing him to head the SRT division seems like a perfect fit. Replacing Gilles at Dodge is Reid Bigland, who had been president and CEO of Chrysler Canada. Bigland retains his responsibilities for the Canadian market in addition to gaining leadership...
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Imported From Detroit: New Chrysler, Dodge Slogans Leaked?
With Sergio Marchionne and Fiat now running the show, Chrysler and its sub-brands are rapidly working to reinvent their images. The latest in the litany of leaked plans? New slogans for Dodge and Chrysler. At least, the slogans purport to be the real deal. They're certainly just humorous enough to...
Nelson Ireson -
Report: Chrysler To Build Lancia Flagship In North America
The product plans of Chrysler and Fiat are undergoing a major shakeup that should last the next couple of years, as the expanding Fiat Group and its demanding CEO Sergio Marchionne pull all the strings. We’ve already seen hints of some of the plans with the U.S. unveiling of the Fiat 500 and...
Viknesh Vijayenthiran -
Fiat Axes Chrysler Brand In Europe, Rebrands As Lancia
All Chrysler cars sold in Europe will be badged as Lancias.
Nelson Ireson -
Marchionne: Fiat-Based Chryslers On Sale Before 2012, IPO Possible
While it’s looking more and more likely that the first Alfa Romeos won’t go on sale in the U.S. until 2012, a new range of Chrysler models based on Fiat platforms could be on sale before then. Chrysler is planning to use Fiat’s compact car expertise to develop a range of new fuel efficient...
Viknesh Vijayenthiran -
Luca di Montezemolo Resigns As Chairman Of Fiat, Stays On At Ferrari
Montezemolo will be replaced by John Elkann, current vice-chairman.
Nelson Ireson -
Chrysler’s lineup, both in North America and Europe, is in for a major shakeup over the next couple of years now that the expanding Fiat Group and its demanding CEO Sergio Marchionne are pulling all the strings. We’ve already seen hints of some of the plans with the unveiling of the Chrysler-badged Lancia Delta hatchback at last month’s 2010 Detroit Auto Show and Marchionne pretty much gave it all away when he revealed that the Chrysler and Lancia divisions could be merged within the year. Now, as the 2010 Geneva Motor Show approaches, Chrysler and Lancia have announced they will hold a...
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Report: Chrysler Looking For New Plant To Build Fiats
Chrysler is currently on the lookout for a new site in North America to start building Fiat-based models, with the first cars tipped to be rolling off the factory floor as early as this year. The information comes from Chrysler's senior vice president for manufacturing, Scott Garberding, who...
Viknesh Vijayenthiran -
2010 Detroit Auto Show: Fiat 500 BEV
At the 2010 Detroit Auto Show today Chrysler rolled out its Fiat 500 minicar once again but this time around the diminutive hatch is sporting something very different. Labeled the Fiat 500 BEV, the new concept features an all-electric powertrain based on Chrysler’s modular electric drive...
Viknesh Vijayenthiran -
Report: Alfa Romeo Not Planning Multiair V-8 Engine
The Multiair electronic intake system won't be coming to an Alfa Romeo--or Chrysler--V-8 any time soon, according to the report.
Nelson Ireson -
Chrysler Handling Distribution Of Fiat 500 In U.S.
Production of the Fiat 500 will start in North America late next year or in early 2011.
Viknesh Vijayenthiran -
Chrysler Aiming To Rise 'A Notch Above Cadillac'
A brand re-interpretation is underway at the new Fiat-run Chrysler.
Nelson Ireson -
The move is something of a surprise after Press was kept on through the Fiat purchase of Chrysler.
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Next-Gen Dodge Viper To Get Ferrari-Inspired V10?
The American powerhouse may get an injection of Italian technology to update its aging 8.4-liter mill.
Nelson Ireson -
Supreme Court allows sale of Chrysler to Fiat
The Supreme Court has approved the sale of substantially all of Chrysler's assets to Fiat, helping to finalize their alliance as well as the American automaker’s bankruptcy proceedings. Approval was given for the $2 billion sale of the assets to a new company that will be 68% controlled by a...
Ralph Hanson -
Judge allows sale of Chrysler assets to Fiat
A U.S. bankruptcy judge on Sunday approved the sale of substantially all of Chrysler's assets to Fiat, helping to finalize the two automaker’s alliance as well as the American company’s bankruptcy proceedings. Approval was given for the $2 billion sale of the assets to a new company...
Jeremy Weber -
Chrysler begins new ad campaign to show off future models
Chrysler's recent announcement revealing its new global alliance with Italian auto giant Fiat now means that the company has to hurry to re-establish itself in the market. In order to do this, Chrysler will be unveiling a new advertising campaign to show off future models and get people interested...
James Martinez -
Chrysler CEO Bob Nardelli sheds light on resignation
News of Chrysler CEO Bob Nardelli's departure has been making the rounds recently, but now the resigning chief has shed some light on the matter. Unlike his former counterpart at General Motors, Nardelli insists that he was not asked by the Obama administration to step down from the helm at...
James Martinez -
Bankruptcy is the word of the day for Chrysler, but 'merger' will soon be replacing it. The whole bankruptcy process is being pushed forward quickly to eliminate the remaining obstacles between Chrysler's viability and the Fiat merger. President Obama's speech today reflected this path, confirming both that bankruptcy is the only way forward, and that his task force finds a joined Fiat-Chrysler alliance to be viable. "Over the past month, seemingly insurmountable obstacles have been overcome," the President said during his speech. "Chrysler and Fiat have formed a partnership that has a strong...
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White House confirms bankruptcy plans for Chrysler, Nardelli to step down
The White House has announced Chrysler's entry into bankruptcy protection today, with talks between the Treasury Department and the carmaker failing to reach an agreement on the last day before the auto industry task force’s restructuring deadline. No further talks are planned but President...
Ralph Hanson -
Fiat threatens to walk away from Chrysler deal
At the end of March the President's task force on the auto industry put a 30-day window on Chrysler and Fiat reaching an alliance agreement. Just hours later Chrysler announced the two companies had signed off on the deal. That turned out to be premature, as there remains a strong chance that Fiat...
Viknesh Vijayenthiran -
Marchionne confident Fiat can help Chrysler
The Fiat-Chrysler partnership has been brewing since well before the economic meltdown and federal loan bonanza of late 2008, but it's still taking shape as the carmakers find ways to work to their mutual benefit. Today Fiat CEO Sergio Marchionne reaffirmed his confidence that Fiat will be able to...
Nelson Ireson