Land Rover goes Dynamic with new Discovery Sport trim

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Every automaker loves talking about how dynamic its vehicles are, but it's Land Rover that's upped the corporate speak word game to a new level. We'd like to introduce you to the Discovery Sport  HSE Dynamic Lux, which has made its global debut at the Frankfurt Auto Show. We're rather impressed that it's the British that have beaten the Germans to the punch and put the word "dynamic" right in the name.

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It's primarily a styling package on the Discovery Sport, as it adds black exterior bits, body-colored moldings, and 20-inch glossy black wheels. Inside there are a number of detail points that work in comparison with the exterior additions, such as the colored striping and the paddle shifters. It's certainly got a presence, especially in this striking red color that contrasts the black trim pieces perfectly.

The Dynamic Lux Discovery Sport is available for order now... if you live in Europe. It will be offered in the United States next year as an option on the 2017 Discovery Sport.

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For more from the Frankfurt Auto Show, head to our dedicated hub.

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