Select Lexus dealers now offer the brand's new "Lexus Complete Lease" subscription program. Announced Tuesday, the program rivals other subscription programs from competitors such as Volvo, BMW, and Mercedes-Benz. Yet, Lexus' offering veers more on the side of leasing with benefits than a true subscription model. Unlike other programs, Lexus will not, for example, let drivers swap into another vehicle during the subscription period. In fact, the luxury brand didn't use the word "subscription" once in its announcement. What Lexus Complete Lease does provide is the core for perhaps an expanded...
FCA to launch car-sharing and subscription pilot via Jeep brand
Fiat Chrysler Automobiles will kick the tires on three car-sharing and car-subscription services with its Jeep brand beginning at the end of January. The Detroit News reported on two of them on Jan. 16, and Motor Authority discovered the third by reaching out to FCA for further information...Sean Szymkowski
Chapter closed: Book by Cadillac subscription goes on hiatus
Book by Cadillac, the luxury brand's car subscription service, will shut down effective Dec. 1. The Wall Street Journal first reported on the subscription service's end and cited ongoing challenges for the program's demise. Motor Authority reached out to Cadillac for additional information on the...Sean Szymkowski
GM trademarks DriveScription, potential name for subscription service
General Motors may be preparing to dive further into the car-subscription segment. The automaker filed to trademark the DriveScription name with the United States Patent and Trademark Office on August 27. GM Authority first discovered the trademark filing on Tuesday, which was filed to the goods...Sean Szymkowski