After revealing its upcoming SP:01 sports car in production trim earlier this year, revived electric car company Detroit Electric is now showing off its first showroom, a new flagship store adjacent to the company’s plant in Leamington Spa, England.
The new showroom will enable potential buyers of the SP:01 to customize their ideal version using large touchscreen displays. Detroit Electric has confirmed that dealerships selling the SP:01 will also be located in parts of Asia and Europe.
“Siting this first flagship facility alongside our dedicated production plant in England makes perfect sense,” Detroit Electric CEO Albert Lam said in a statement. “Prospective customers, distributors and dealers will be able to check out how we manufacture, present and sell our vehicles—all in one visit.”
Unfortunately, there’s been no mention of stores in the U.S., despite Detroit Electric having a presence here and previously promising local sales. The company has its main office in the iconic Fisher Building, located in downtown Detroit, and is also hopeful of manufacturing future models in the U.S.
The SP:01, a Lotus-based electric sports car not unlike Tesla Motors’ [NSDQ:TSLA] original Roadster, was first revealed in prototype form in 2013 and right now only pre-production versions have been built. Power comes from a single electric motor rated at 285 horsepower, with drive sent to the rear wheels via a manual transmission. Buyers can expect a 0-60 time of 3.7 seconds, a top speed of 155 mph and a driving range of approximately 180 miles.
Production of SP:01 customer cars is due to start later this year.