We've lost count of the number of times automakers have claimed they wouldn't build a car and then built it anyway after seeing the potential market. The same clearly happens in the realm of bespoke classic car conversions, as Classic Motor Cars Limited (CMC) has announced it will produce a limited run of the Jaguar Mark 2 re-imagined by Jaguar design chief Ian Callum.

Callum, behind such stunning forms as the Aston Martin DB7 and original Vanquish as well as Jaguar's latest XJ and F-Type, spent the last year working with CMC on a series of alterations for the classic Jaguar Mark 2. The fruits of that labor were revealed with the arrival of the 'Jaguar Mark 2 by Callum' at the end of August. It features an uprated 4.3-liter Jaguar XK engine, 17-inch split rim wire spoke wheels, a lower, wider stance and some subtle tidying up of various details—most notably pertaining to the front and rear bumpers.

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CMC confirms that an "amazing response" from people around the world convinced them to produce more examples, with Ian Callum's blessing, of course. CMC's chairman Peter Neumark says that within hours of the launch, "we had received calls from people all over the globe asking if they could buy one." The company has the full support of Callum, who adds that he "wasn’t sure how it would be received but I have been both astounded and delighted with the response."

Predictably, getting your hands on a Jaguar Mark 2 re-imagined for the 21st century won't be cheap. CMC says the cars will cost between £350,000-£375,000 (approximately $570,000-$610,000), though buyers will be able to choose their own interior and exterior colors. That's rather more than even a fully-restored standard Mark 2 will set you back, though it's a positive bargain next to the E-Type Jaguars fettled by restorers Eagle or even Jaguar's own E-Type continuation models. More than a few customers are likely to have examples of both...


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