Toyota Century
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A new Emperor of Japan was sworn in on Wednesday, 59-year-old Naruhito, who is expected to continue the legacy of his father by modernizing the imperial family to help maintain its relevance in contemporary Japan. However, he won't be cutting all bonds with tradition, at least when it comes to his official car. Naruhito is set to receive a Toyota Century, a large sedan that retails for $175,000, or more than a fully loaded Lexus LS. The Century nameplate dates back more than 50 years and previous generations have also served as the official car of Japanese emperors. Naruhito will receive the...
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Toyota's built a second Century GRMN performance flagshipToyota still hasn't shared what exactly its racy GR performance division did to the original Century GRMN built for company boss Akio Toyoda, but now it's gone ahead and built a second one. Toyota presented the second Century GRMN on January 11 at the 2019 Tokyo Auto Salon, with the car decked out...
Sean Szymkowski -
Like a boss: Toyota president rolls up to motorsport meet in one-off Century GRMN
The Toyota Century is a full-size luxury sedan that's spawned just three generations since the nameplate was launched 50 years ago. It's big, bold and deliciously retro, and it's the choice of ride of Toyota President Akio Toyoda. But a normal version didn't suffice for Toyota's sports car-loving...
Viknesh Vijayenthiran -
Jay Leno samples the style, power, and luxury of the 1993 Toyota Century
The Lexus LS has nothing on its Toyota cousin. "When they were new, it was by invite only. They only built about 200 per year." That's how owner Chris Marion, from Original Rare, tells Jay Leno about the exclusivity factor attached to the Toyota Century. This is essentially Toyota's take on a small...
Jeff Glucker -
Toyota president rolls in a one-off Century GRMN
We don't get it here in the States and that's a shame because the Toyota Century is one of the most magnificent vehicles produced by a Japanese automaker. It's no surprise then that Toyota CEO Akio Toyoda has picked one as his ride of choice. What is surprising is the fact that this Century is shod...
Jeff Glucker -
Toyota channels Lincoln for redesign of Century flagship sedan
You’ll be forgiven for not knowing what the Toyota Century is. After all, the car is sold exclusively in Japan and there have been just two generations in the nameplate’s 50-year history. Considering how infrequently the cars are launched, the arrival of a new third-generation model at...
Viknesh Vijayenthiran
