2012 London Olympics
MINI’s parent, BMW, is trying to put its best environmental foot forward in its support of the London 2012 Olympic and Paralympic Games. In addition to supplying low-emission vehicles for the games, BMW has also provided a fleet of 160 1-Series ActiveE models, used by broadcasters and athletes to get to and from events. MINI has provided 40 copies of its MINI E electric car as well, used primarily for operations support and for the Olympic Torch Relay events. As the eyes of the world are on London, MINI thought it would be an opportune time to debut its latest electric model, the Mini...
MINI Films 'The Britalian Job' For The London Olympics: Video
The 1969 film The Italian Job features one of the best chase scenes of all times, as three MINI Cooper S models run from the police through the streets and storm drains of Turin, Italy. In homage to the 1969 film, and to honor British athletes participating in the London Olympic Games (several of...Kurt Ernst
BMW Shows Off Its 2012 London Olympic Fleet
The 2012 Summer Olympic Games in London won't officially get underway until this July, but BMW is amped up about the 4,000 vehicles it will supply to support the show. To that end, it has unveiled the cars, SUVs, and electric vehicles that will be part of it. The first of the Olympic fleet cars...Nelson Ireson
BMW To Supply 4,000 Cars For 2012 London Olympic Games
The 2012 Olympic Games in London will provide a glimpse of BMW’s low-emissions future.Viknesh Vijayenthiran