Bugatti’s new hypercar to replace the Veyron, the 1,480-horsepower Chiron, made its world debut earlier in the month at the 2016 Geneva Motor Show.

The car was absent during last week’s 2016 New York Auto Show but it wasn’t far as the same blue example we saw in Geneva was recently spotted in the Big Apple.

This photo comes to us from a Bugatti Chiron fan Facebook page and shows the brute parked at the curb and with its front trunk unlatched.

It’s not clear why the Chiron was in New York but it was likely there for a private presentation to prospective buyers during the auto show week.

The order books for the Chiron are filling up fast with Bugatti at the car’s launch claiming a third of the planned 500-car run was already sold. In case you’re interested the starting price is a lofty 2.4 million euros (approximately $2.73 million). At this price, Bugatti claims, the car is actually generating a profit. Bugatti doesn’t release financial figures but it’s thought the Veyron sold at a loss.

Buyers in the hypercar market certainly remain spoiled for choice. In addition to the Chiron, there’s the Koenigsegg Regera, the recently announced Adrian Newey-designed Aston Martin and the oft-rumored Ferrari [NYSE:RACE] LaFerrari Spider.


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