From 6 p.m. to 9 p.m. Pacific time this evening, Shelby American will stream a live memorial to Carroll Shelby. Shelby died May 10 at the age of 89.

The live webcast will be hosted at the Shelby American website. There will be a run-up to the "Rev your Engine" salute at 6:55 p.m., with the actual memorial ceremony to be held after that.

Right now you can visit the page, entitled "In Memoriam: Carroll Hall Shelby 1923-2012," which has a place-holder graphic and a countdown timer to the start of the "Rev your Engine" salute to Shelby.

While few of us knew Shelby personally, many of us have enjoyed his products, his cars, and his inimitable style. Now it's time to pay our respects to the man behind it all.