You might not think the cost of oil changes and tire rotations would be a barrier to Ferrari ownership, but with the brand eying hugely expanded sales over the next few years, the company appears to be seeking to ease the cost of ownership somewhat with its new Ferrari Genuine Maintenance program, which offers seven years of standard maintenance, regardless of mileage, with the purchase of any new FF, 458 Italia, or California.

The move is in line with many other more mainstream luxury brands, though in typical Ferrari fashion, the seven-year duration and unlimited mileage go over the top.

Owners are expected to benefit from the program through easier adherence to Ferrari's scheduled maintenance program and enhanced resale values, since the seven-year maintenance contract transfers with the sale of the car.

The Ferrari Genuine Maintenance Program comes standard with the included models on all vehicles sold from March 15.