What would you pay for a boldly styled, high-performing rear-drive sports coupe? What if that coupe is from Japan? Under $30,000? Well, Nissan has the answer--barely--in the form of the 2010 370Z.

Starting from $29,990, the base 2010 370Z is just $60 more expensive than its 2009 predecessor. The Touring model rises $200 to start at $34,460, and the Nismo climbs $60 to $39,190. Adding a sport package to the standard or Touring models cost an even $3,000 in 2009 and no change has been announced for 2010, so figure on the same price again.

The only other major choice to make for the 2010 370Z is whether to go for the Synchro-Rev six-speed manual transmission or the paddle-shifted seven-speed automatic. Choosing the latter adds an even $500 to the car's price.

New for 2010 is a special 40th Anniversary model that will become available in spring of 2010, offering red leather interior with synthetic sudede seats and red door panel inserts, plus 40th Anniversary seatback embroidery, floor mats, car cover and exterior badging. A "smoke" finish for the wheels and red brake calipers plus a unique "40th Quartz" paint color will finish off the look.

New optional features across the 2010 370Z model line include an enhanced navigation system, new heated mirrors, and an in-cabin microfilter. A new Black Cherry exterior color also joins the list.

The remainder of the 2010 370Z's features and options carry forward from last year's model, including the available USB and iPod connectivity, XM NavTraffic service, and Bluetooth streaming audio plus handsfree.

The Roadster, also new for 2010, was priced earlier this year, starting from $36,970.


Model      Transmission    MSRP
370Z    6-speed manual    $29,990 USD
370Z    7-speed automatic 31,460 USD
370Z Touring 6-speed manual $34,660 USD
370Z Touring 7-speed automatic    $36,130 USD
NISMO 370Z 6-speed manual    $39,190 USD