Looking rather resplendent in its bright orange paintwork, this final performance two-door marks the end of a truly wonderful era. Why is this the last coupe? Because the brand will apply the M moniker to the upcoming 4-Series coupe going forward.
M4 certainly doesn't have the same ring to it, but we will all get used to it in time. It will likely still be one of the best driver's cars on the road, and remain a performance target for other manufacturers.
Still, it's a bit sad that we can't speak about the latest M3 coupe anymore. That's been a favorite bit of news to look forward to over the last few decades, and each iteration provided something new and special for the next generation of enthusiasts who were lucky enough to afford the highly capable machines.
From E30 through E92, the generations of the BMW M3 coupe still find fans of all ages. Will these folks covet the M4 in the same way? Most likely... but we still prefer the old badge, and we wouldn't be surprised if a few 3 badges wind up on the tails of the 4. Kicking it older school with some new school tech is a way to celebrate the future while remembering the past.