When a new car is launched, the manufacturer typically provides the media with a few minutes of "B-roll" footage, to be used for voiceovers and the like. Typically, it's pretty tame stuff--static shots, some two-lane driving, fly-bys. The new SRT brand's B-roll is all sideways and smoking.

It's a great way to break in the new standalone SRT brand, and it gives us plenty of opportunity to hear the new 470-horsepower, 6.4-liter HEMI in action. Kudos to the driver of the Challenger, too--way more smoke and and angle than the others.

To see what each of the new 2012 SRT8s has to offer, check out our first drive reports here.