More than half of the Genesis Coupes sold were the upper range Grand Touring model

More than half of the Genesis Coupes sold were the upper range Grand Touring model

High-performance, inexpensive rear-wheel drive coupes are uncommon sights, but Hyundai has just added one to the short list with its new Genesis Coupe R-Spec. Starting at $23,750 and offering a minimal range of features - the better for later customization - the R-Spec promises to be just what the aftermarket tuner wants.

Basic equipment of the R-Spec includes the 2.0T 2.0L turbocharged engine rated at 210hp (157kW), a six-speed manual transmission (no automatic option), 19in alloy wheels wrapped in Bridgestone Potenza RE050A tires, and Brembo brakes - 13.4in up front, 13.0in in back. A 'track-tuned' suspension and Torsen-type limited-slip differential offer improved handling over the standard Coupe, while R-Spec badging lets onlookers know what's under all the aftermarket gear.

Other standard elements - not so common on a stripped-down track day car, but handy for a daily driver - include keyless entry, front, side and side curtain airbags, active front head restraints, air conditioning, leather-wrapped steering wheel and shift knob, power windows and door locks, an MP3-capable six-speaker stereo system with iPod/USB conncetivity and projector beam headlamps.

The basic package offers as much performance as the Track model, but at a $3,000 discount, freeing up some cash for whatever the buyer might like to add - perhaps a larger turbo, intercooler and associated electronics, or maybe a serious audio/video system and a unique paintjob. Whatever the mods, the R-Spec goes the extra mile to draw in the tuner market. Only sales will show how successful Hyundai has been.

The remainder of the Genesis line also received pricing today, with the basic 2.0T starting out at $22,000 and ranging upwards to $31,000 for the top-of-the-line 3.8L V6 Track model. Full pricing details are below.


2010 GENESIS COUPE MANUFACTURER’S SUGGESTED RETAIL PRICING

Model Engine Package Transmission MSRP
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Six-Speed Manual $22,000
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Five-Speed A/T SHIFTRONIC® $23,250
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Premium Six-Speed Manual $24,250
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Premium Five-Speed A/T SHIFTRONIC® $25,500
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. Track Six-Speed Manual $26,750
Genesis Coupe 2.0T 2.0-liter turbo 4-cyl. R-Spec * Six-Speed Manual $23,750
Genesis Coupe 3.8 3.8-liter V6 Six-Speed Manual $25,000
Genesis Coupe 3.8 3.8-liter V6 ZF Six-Speed A/T SHIFTRONIC® $26,500
Genesis Coupe 3.8 3.8-liter V6 Grand Touring Six-Speed Manual $27,500
Genesis Coupe 3.8 3.8-liter V6 Grand Touring ZF Six-Speed A/T SHIFTRONIC® $29,000
Genesis Coupe 3.8 3.8-liter V6 Track Six-Speed Manual $29,500
Genesis Coupe 3.8 3.8-liter V6 Track ZF Six-Speed A/T SHIFTRONIC® $31,000
Note: Add $750 freight charge