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Norbert Reithofer

  • MINI Rocketman Concept

    MINI recently announced an $800 million investment deal for its plant in Oxford, UK to prepare for production of its third-generation Cooper model. The new model, spy shots of which have already surfaced, will be based on a new front-wheel drive platform dubbed UKL, which will be used by BMW for its own range of entry-level hatchbacks. This new platform has been designed from the ground up to be as flexible as possible, with alternative powertrains, multiple bodystyles and both front- and all-wheel drive configurations planned. This is because the MINI lineup will be growing in the coming...

  • BMW Megacity Vehicle announcement
    BMW Confirms 2013 Launch For All-Electric Megacity Vehicle

    In March of 2008 BMW first announced plans to establish a new research division called ‘Project i,’ whose task would be to develop a number of solutions for a vehicle designed for congested city motoring. The goal of Project i was never to exclusively develop one type of vehicle, but to come up...

  • BMW logo
    BMW Working On New Engine Family, Three-Cylinder Units Planned

    BMW CEO Norbert Reithofer has revealed that the automaker is working on a new family of modular gasoline and diesel engines that will include a three-cylinder variant and eventually go into some 1.5 million cars, including both BMW and MINI models, per year. The family of engines will include...

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