Alfa Romeo helped kick off the launch of its new Giulia sports sedan by also reopening its official museum, located in Milan, Italy, to the public. The museum closed in 2009 following the decommissioning of an adjacent plant and a relocation of the brand’s headquarters. However, as part of Alfa Romeo's global relaunch, the doors are now once again open.

The museum’s official title is La macchina del tempo - Museo storico Alfa Romeo, in case you’re doing a search, and it’s home to the most significant pieces making up the brand’s storied history. In addition to the 69 vehicles on display, there are numerous images and videos plus interactive and immersive experiences, all split over three spacious floors.

From the very first A.L.F.A. car, the 24 HP, to the legendary Mille Miglia winners such as the 6C 1750 Gran Sport driven by Tazio Nuvolari, the 8C coachbuilt by Touring and the 159 raced in the earliest seasons of Formula One by the likes of Juan Manuel Fangio. For those not up to date with their motorsport history, Giuseppe Farina won the inaugural season of F1 back in 1950 driving an Alfa Romeo 158.

It's definitely worth a visit if you're a major Alfa fan. Plus there's more than just a museumbuilt around the main building is a new Alfa Romeo brand center which includes a public test track, a showroom, café and customer delivery area. To find out more, visit the museum’s official website at


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