The celeb-studded Mercedes-Benz "Tweet Race to the Big Game" is about to get underway, with the four two-person teams and their "coaches" chosen. Using Twitter as some sort of "fuel" they'll race to reach Dallas, Texas for the Super Bowl.
Fans of each team stand to win prizes for their participation on Twitter, including a VIP trip for two to the Super Bowl or a set of Mercedes-Benz luggage. If you're a social media nut, it might be worth getting involved.
At the very least it should be interesting to watch, as the teams are as disparate as the cars they'll be driving. Team S is behind the wheel of, you guessed it, an S-Class. Coached by Pete Wentz, Twitter fiends and Green Bay Packers fans Todd Sanders and John Pederson will pilot an S400 Hybrid. Team GL's tweeting-housewife duo of Jennifer Marshall and Meredith Sinclair are coached by Serena Williams and will be driving a GL350 BlueTec.
Team E, coached by the Yankees' Nick Swisher and co-piloted by tech-tweeters Len Kendall and John Morrison will take an E550 Cabriolet on the route. Finally, team CL wins the pre-race beauty contest thanks to TV's Layla Kayleigh, co-driver Julissa Bermudez, and their stunning CL550 4MATIC Coupe. Rev Run will coach Team CL.
For more details, or to get involved in the Tweet Race, check out Mercedes' official fan page on Facebook.