In-car tech has come a long way in the last few years--but what if your car isn't brand new, or wasn't offered with handy features like a backup camera or hands-free calling? You could cobble together a range of aftermarket systems, cords throughout the cabin and a 12-volt power strip plugged into every available outlet. Or you could take a look at Magellan's latest RoadMate 9055, announced today at the 2011 International CES.

Packing integrated backup camera, hands-free calling, and a large 7-inch WVGA color touchscreen. AAA roadside assistance (requires AAA membership) can be called with a dedicated button that relays your exact location. Starting to sound more like a high-end OEM solution, right?

The backup camera function in particular is interesting, because it is aware of when the vehicle is placed into reverse, and automatically streams a live video feed from the rear of the vehicle to the RoadMate's screen--just like an OEM unit.

Unfortunately, the 9055's backup camera functionality can only be had with the purchase of the separate camera unit, due out later this year. Other select units in Magellan's line will also be compatible with the camera system.

The 9055 is intended for SUVs and other vehicles with larger cabins, but with iPod-compatible video-in for the big, high-res screen, it may find use in smaller family vehicles as well. The new unit is on sale now.