Trains

Here's a question that we've heard a lot at High Gear Media: what does it take to get people to ditch their cars and take alternate transportation? Soaring gas prices make people travel less but don't really change their travel methods. Having an abundance of mass transit options doesn't have much effect, either. Even with a shaky economy and high unemployment, Americans drove a near-record number of miles in 2010. So what can change the public's mind about taking the bus, subway, bike, and walking? A new study from Latitude Research reveals a four-letter answer: apps. MAJOR TAKEAWAYS...