Starting in June, Lorenzo Ramaciotti will take on the responsibility for the future styling of all the brands of Fiat Group and Maserati. Directly reporting to Fiat CEO Sergio Marchionne, Ramaciotti will be in charge of the future direction of some of Fiat’s most important models including several new vehicles from Alfa Romeo.

He has an extensive background in design, starting off as a graduate in Mechanical Engineering at the Turin Polytechnic and eventually being enlisted at Pininfarina in 1973. By 1982 he was appointed as Deputy Manager of Pininfarina and after six more years he became General Manager, then moved to the Board of Directors and finally ended up as CEO.

During the 17-year-period in which he headed the Pininfarina design, he developed approximately 20 cars including the Maserati Quattroporte, 550 Maranello, 360 Modena, Ferrari Enzo, and the current Ferrari F430 and 612 Scaglietti.