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Official: HUMMER Sale Ends, Brand To Be Wound Down

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2010 Hummer H3

2010 Hummer H3

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General Motors has announced that the proposed deal with China’s Sichuan Tengzhong Heavy Industrial Machines Co., Ltd. (Tengzhong) over the sale of HUMMER cannot be completed and as a result the brand will be wound down.

The deal with Tengzhong was expected to secure more than 3,000 U.S. jobs in manufacturing, engineering and at HUMMER dealerships around the country. The transaction would have also included plans by the Chinese firm to aggressively fund future HUMMER product programs, including possibly a compact H4 model.

Unfortunately, poor sales, growing public concern for the environment and the recession all added up to weaken HUMMER's sales chances, and it appears that the compounded affects have finally taken their toll.

GM will continue to honor HUMMER warranties, while providing service support and spare parts to current owners around the world.

For an overview of HUMMER’s short-lived time in the sun, check out Marty Padgett’s extensive report over at TheCarConnection.com.

[GM]

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Comments (13)
  1. This how they will make the money to buy Chrysler? Should stick the money from the sale into R&D for even better cars
     
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  2. With a little change in direction, I think Hummer could be a profitable brand. An efficient diesel engine, a whole lot less chrome and leather and they would have a product I would look at buying. Something that could compete against the Wrangler and Defender....
     
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  3. Why not let a company buy Hummer and throw in all the Saturn dealerships with the dealerships having the option to sell the imported cars or accept a buyout. Thus they have an established US dealer network! Kill 2 birds with one stone! That in no way implies GM should stop importing Opel just put a Buick and Chevy nameplate on them. I like Saturn however they had a chance to be great and almost succeeded! Once GM gets lean and mean their brand will lead the world! Keep Saab just let them become more independent! Between Opel, Saab, Cadillac and the Aussi Autos GM should become a world leader!!!! Focus!!! Go USA!!!
     
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  4. I heard it was a Chinese heavy equipment man.
     
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  5. Car industry was badly hit after the 2007 financial crisis. Coming up with a good down payment can be a real hassle. One of the more niggling ones is the vehicle down payment, as a house deposit is a large and long term commitment, but coming up with a grand or two seems a bit harder to do at times. Fear not, as there is an assistance program out there to help you get the auto of your dreams. Before you go to the car lot, or when you are at the dealership, you can check out Vehiclemicrofinancing.com – you can apply online or over the phone for initial financing, before you get to the auto loans for the car or truck of your choice. There is certainly down payment assistance out there.
     
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  6. The would be H4 aside, RIPiss HUMMER.
    And I hate to pee in your cheerios 54chevyman, but GM's days of leading are over, no more world domination (FINALLY!).
    The off-road legacy will be left to (Fiat/)Jeep where it belongs.
    HUMMER - coulda, shoulda, woulda.. Good riddance HUMMER
     
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  7. Well this is just not very shocking, the only brand they successfully sold off was Saab
     
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  8. Is anyone else kinda annoyed seeing comments from a year ago?
    That said - only folks who will miss Hummer are the dealers and guys w/ inadequacy issues...
     
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  9. I agree bepsf, it is annoying seeing my comments from back when everyone thought Chrysler and GM would merge
     
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  10. Wow, I didn't even notice at first glance that those were all old posts..
    What is up with MA now?? That is really annoying!
     
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  11. Good riddance. Hummers were nothing but worthless hunks of junk for posers. I hated driving beside people that owned them, they act like they own the road. A guy in a white H2 almost changed lanes right into me last year. He only stopped because I slammed the horn. Idiot was leaned back with his seat reclined so his head was next to the B-pillar and he had literally no peripheral vision. Then he looks at me like I did something wrong, I felt like smacking him.
     
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  12. Hummer can go off into the wilderness however GM should use the ideal of an efficient diesel in an H4 mini pickup to go anywhere yet deliver 40 mpg. That ideal rocks! Also use the factory to build fuel efficient diesel mid size semi trucks because most shipping will eventually go to rail and semi's will only be used to distribute goods from a central hub to the business'. Unless of coarse they use light rail to do that also, in which case an electric semi will do. GM must work with the government to be part of the green transition along with Ford! May the rust belt turn green! The landscape for GM is changing rapidly! US tech will propel us to the forefront once again, see Bloombox!
     
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  13. Hey saabaru5 funny how a few months can change everything since our original posts, GM is in a very strong position with the Volt along with a Bloombox in 25% of driveways in the near future. Opel retained and Saab sadly sold to prosper as another example of a fine GM engineering platform! I do like Cheerios however just with whole milk please! I'll take a biofuel Volt and Bloombox and make my own fuel in a few years (as well as electricity)
     
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