Mazda News

Have you ever seen the experiment using custard to demonstrate increases in viscosity with force? When you run your hand through the substance it acts like a liquid, but quickly apply a force and it hardens. Fill a swimming pool with custard and you could feasibly run across without sinking in. Wet...

An emerging technology that could have a major impact on the way cars are designed in the future is currently being developed, with the new technology having the potential to save thousands of lives in serious car crashes. The new technology is a special gel called d3o, which was developed by...

Rumors, reports, and ruminations on the next generation of Mazda's RX line of cars have never been in short supply. But now Mazda is stirring the pot via its Facebook fan page. The latest locus of loco is a question asked of Mazda's fans: "If you were to design a new RX model, what key features...

Put on a happy face--that's what Mazda is doing with the Mazda5, the pert little Euro-sized MPV that's been refreshed for the 2012 model year. The Mazda MPV is on display this week at the 2010 Los Angeles Auto Show, wearing the new grinning front clip that's related to the smiley faces on the...

Mazda's Shinari Concept points the way toward the future of the carmaker, and we have to say: it looks good. These live photos bring the concept to life, fresh from the floor of the Los Angeles Auto Show. It was supposed to show at the Paris auto show, and we saw official preview images then, but...

As we reported last month, Mazda has no plans to abandon its Wankel rotary engine despite the automaker struggling to meet new fuel economy and emissions standards with its latest designs. The Mazda RX-8 is currently the only production car on the market with a rotary engine but it will be phased...

Mazda is taking its “zoom zoom” philosophy to a whole new level at the 2010 Specialty Equipment Market Association (SEMA) show, which is taking place in Las Vegas this week. Mazda’s product lineup of sedans, sports cars and crossovers already offer consumers plenty of thrills in...

With the RX-8 sports car expected to be discontinued after the current model year, Mazda, the last bastion of the Wankel rotary engine, will be without a car in its lineup featuring the free-spinning engine. Why the predicament? Because Mazda just can’t seem to engineer the rotary to meet its...

Almost exactly one year ago Mazda gave us a preview of its next-generation of drivetrain technologies, revealing new designs for a highly efficient direct injection gasoline engine, clean diesel engine and an automatic transmission. The Japanese automaker is now revealing the next chapter of its...

Mazda has always been a slightly quirky brand -- just offbeat enough to develop a community of rabid fans. So it's fitting that the automaker would choose to sponsor a nationwide tour for the equally quirky musician Mayer Hawthorne. If you don't know about Hawthorne (nee Andrew Mayer Cohen), you...

The rotary engine is a love-it or hate-it piece of engineering. Marvelously simple and compact yet viciously inefficient, variants of the spinning triangle have seen use in Mazda's cars for over 40 years. But that robust classic tech won't do the job anymore. The next Mazda rotary will have to be a...

Looking an awful lot like the Tesla Model S crossed with Infiniti's Essence Concept, the Mazda Shinari might not be entirely unique, but it's certainly attractive. Today, Mazda released the full official details on the 'Kodo' design thesis to be unveiled at the 2010 Paris Motor Show, along with a...

Mazda recently shocked the automotive world by unveiling the stunning new Shinari four-door coupe concept car at an exclusive event in Milan, Italy. The latest concept is the result of collaboration between Mazda’s design studios in Germany, the U.S. and Japan and previews the...

The Mazdaspeed3 is the most fun you can get in a hot hatch in the U.S.

The problem relates to a loss of power steering.

The Wankel-powered sports car will eventually be replaced by another, possibly the RX-7.

Infiniti and Lexus aren't following Acura and BMW into the big-hatch market.

Motor Authority takes a look at the peformance and luxury cars we'd rather not own.

Motor Authority interviews Mazda USA director of design Derek Jenkins.

Mazda showcased its next-generation of powertrain technologies, which included two new engines and an advanced automatic transmission, last October, and today at the 2010 New York Auto Show the automaker has announced plans to bring these fuel saving engines to the U.S. market. Grouped under the...