Abarth, the performance division at Fiat, is out to show that even buyers of humble cars like the 500 minicar can enjoy the kinds of vehicle personalization that we’re accustomed to seeing on supercars. We were given a taste of what to expect with the limited edition Abarth 695 models
unveiled at the previous Frankfurt and Geneva auto shows.
However, at the 2012 Paris Auto Show
taking place next week, Abarth will finally be launching its new “Fuori Serie” personalization service. Through the new service, customers will be able to consult with Abarth’s design and engineering team in order to customize virtually every aspect of their car.
To help guide them in making their selection, Abarth has created two specific collections: Heritage and New Wave. Heritage comes with liveries inspired by the famous Abarth cars of the past, while New Wave draws its inspiration from today's supercars.
Some of the upgrades will include special trim, such as carbon fiber and aluminum, sporty bodykits and wheels, premium sound systems, suspension upgrades and possibly even drivetrain mods. Each car customized by Abarth’s new Fuori Serie will also come with a certificate of authenticity issued by the factory.
The new Fuori Serie 500 that will be making its debut at the Paris Auto Show comes with a 180-horsepower engine and is finished in a livery honoring the Fiat Abarth 131 Mirafiori ‘Olio Fiat’ rally car of the late 1970s. It features MacPherson strut front suspension and a torsion beam setup in the rear, and also comes with perforated Brembo brakes and custom 17-inch alloy wheels.
It’s not clear yet whether Fuori Serie services will be available to American customers, though we’ll be sure to bring you an update once it’s known.