2015 Chevrolet Corvette Z06 Convertible, 2014 New York Auto Show

GM Trademarks 'Zora' Name, May Hint At Special Corvette

If the name Zora means anything to you, you're probably a fan of Chevrolet's Corvette. Zora Arkus-Duntov was the guy who helped put a V-8 engine in the first-generation 'Vette, turning it from boulevard cruiser into something approximating a proper sports car--and further worked his magic on the... read more

June 11, 2014 by 
2012 Toyota Prius Plug-In Hybrid

Toyota Going High-Tech With Its Interiors

According to trademark applications filed by Toyota, customers may soon enjoy a touch-sensitive dashboard and inductive charging for mobile devices, which could potentially... read more July 27, 2012 by 

1959 Buick Electra 225 Riviera Sedan. Photo by Nimmerya, licensed under CC-BY-SA-2.0-DE.

GM Trademarks 'Electra' Name, New Buick Model In The Works?

The world of trademarks is a bit sketchy when it comes to automotive planning. Names of cars are dutifully protected--losing the rights to a name could cause lots of trouble... read more June 15, 2012 by 

Cadillac grille

GM Trademarks “Cadillac LTS” Name

Cadillac is revitalizing its entire lineup with the latest technology and best-in-class dynamic performance so that one day people may look to the brand and consider it the... read more June 13, 2012 by 

2011 Ferrari F150 Formula 1 race car

Report: Ford Suing Ferrari Over F150 F1 Car Name

Silly as it may sound, trademark law is a curious thing, and Ford is moving to stop use of the F150 name (though note the lack of hyphenation) used by Ferrari for its latest... read more February 9, 2011 by 

1997 Toyota Supra

Toyota Buys Rights To The Supra Trademark

 It’s no surprise that when it comes to appliance cars, Toyota is at the top. Their cars like the Corolla and Camry are great at taking somebody from point A to B in... read more July 30, 2010 by 

geely ge throne limo 004

Geely says Rolls Royce's copy claims are baseless

China's car industry is infamous for its tendency to 'borrow' details from European carmakers, often to the point where the word 'clone' is used with some accuracy. The... read more April 24, 2009 by 

2009 mercedes benz cl 500 trademark centenary 001

Mercedes celebrates 100th anniversary of trademark with special-edition CL 500

A whole range of 100-year celebrations have been going on in the automotive industry as the giants that started this four-wheeled industry reach their century marks. Today... read more April 23, 2009 by 

nissan 370z roadster ohim sketches 006

European trademark filing reveals Nissan 370Z Roadster sketches

Europe's Office for Harmonization of the Internal Market (OHIM) maintains a trademark database that helps to ensure a minimum of conflict and easy filing for claims. That... read more January 16, 2009 by 

Shuanghuan's Bubble at the 2007 Bologna Motor Show

Daimler on verge of settling Smart ForTwo clone car suit in Europe

For more than a year now, Mercedes' parent company Daimler has pursued a copyright infringement case against Chinese carmaker Shuanghuan for its Bubble, a blatant knock-off... read more January 5, 2009 by 

Lexus LF-A spy shot

Lexus registers LFA trademark with USPTO

Speculation that the Lexus LF-A supercar project had been axed several months ago was refuted to some degree by ongoing testing of the car at the Nurburgring. Now a filing... read more December 12, 2008 by 

2010 Ford Mustang GT

Ford enthusiast site conflict rooted in alleged sale of counterfeit goods

A number of Ford-brand enthusiast sites today revealed that at least one other site, TheRangerStation, has received a letter from a law firm claiming to represent the Blue... read more December 10, 2008 by 

2007 Jaguar C-XF

Jaguar Trademarks Reveal Plans For New C-XE And C-XJ

There have been plenty of rumors circulating about Jaguar planning a new lightweight sports car to rival the likes of the Porsche 911 but until recently we haven’t had... read more September 18, 2008 by 

Ferrari trademarks 'GT California' for new model?

Ferrari Trademarks 'GT California' For New Model?

The rumors surrounding Ferrari's Dino-that-can't-be-called-a-Dino have dominated much of the Ferrari-related press lately, but it looks like Ferrari has something else up its... read more October 4, 2007 by 


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