pirelli

 
Pirelli Winter Driving School, St. Moritz, Switzerland

Pirelli pushes tire line upmarket

Pirelli hasn't forgotten about the tires that average Americans put on average cars, but the Italian company known for its racy calendars as much as its tires has mostly passed up Toyotas and Fords in favor of shooting for the stars. In the last few years, Pirelli has pushed its share of the tire... read more

February 23, 2017 by
 
2014 Pirelli Calendar shot by Helmut Newton

2014 Pirelli Calendar Rolls Back To 1986

Pirelli may be best known for the round, black things you put on your car, but the brand is also well-known for its annual Pirelli Calendar series. Now in its 50th year, the... read more November 25, 2013 by


 
Pirelli P-Zero Super Trofeo tire

Pirelli Creates Run-Silent Tires For High-End Audis

Pirelli, the producer of world-championship-winning tires and world-class calendars, has announced that its latest innovation aims to quiet things down a bit. The Italian... read more July 23, 2013 by


 
Mercedes AMG 2013 Formula One car

FIA Reprimands Mercedes, Pirelli For Unauthorized F1 Tire Test

At this year’s Canadian Grand Prix it was revealed the FIA was investigating whether a Pirelli tire test in May was done using one of Mercedes AMG's 2013 Formula One... read more June 24, 2013 by


 
Ferrari LaFerrari, 2013 Geneva Motor Show

Pirelli Develops Bespoke Tires For The LaFerrari

Tires may be the most overlooked performance component on (most) modern automobiles. The tires delivered on mainstream cars are generally optimized for wear, fuel efficiency... read more March 14, 2013 by


 
Steve McCurry shoots the 2013 Pirelli calendar

Steve McCurry Shoots The 2013 Pirelli Calendar: Video

You may not know the name Steve McCurry, but one thing is absolutely certain: you’ve seen his photographs, which include the iconic image called “Afghan... read more November 28, 2012 by


 
 

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