When Daimler finally made the decision to kill off the Maybach brand at the end of 2012, the news came as a surprise to no one. Sales of the ultra-luxury brand never managed to meet expectations, and some critics speculated that Daimler actually lost $400,000 on each Maybach sold. Even the...
In the automotive world, few things define “conspicuous consumption” quite as well as Daimler’s Maybach brand. The entry-level Maybach, the 57, starts at... January 16, 2012 by Kurt Ernst 9
Today at Motor Authority, Ford shows off a new sleigh for Santa and Playboy names it hottest cars of 2012. Kurt Busch has joined the Phoenix Racing team and Maybach increases... December 23, 2011 by Joel Feder
Apparently, Daimler missed that little tip about supply and demand. Typically when customers prove again and again that they don't want something (i.e. Maybach ultra-premium... December 23, 2011 by Chris Weiss 2
It’s no secret Maybach has been a major flop for Daimler, with the brand’s annual sales figures for its 57 and 62 sedans falling far short of original... November 28, 2011 by Viknesh Vijayenthiran 1
Plans for a successor to the slow-selling Maybach 57 and 62 sedans appear to have hit a snag, with reports coming out of Germany claiming collaborative talks between Daimler... September 27, 2011 by Viknesh Vijayenthiran 1
Maybach automobiles are, by design, rare and exclusive. With the number of options and configurations available, the chances of you seeing a Maybach 57 or Maybach 62... September 14, 2011 by Kurt Ernst
Back in May rapper Birdman announced via his Twitter page that he had purchased the one-off Maybach Exelero coupe for the princely sum of $8 million. To verify it, he also... August 15, 2011 by Viknesh Vijayenthiran 7
Rappers Kanye West and Jay-Z take a perfectly fine Maybach sedan and then proceed to tear it apart in their latest film clip for the song Otis, before transforming... August 12, 2011 by Viknesh Vijayenthiran 12
The future of the struggling Maybach brand is expected to be determined by as early as next month, with two major possibilities reportedly on the cards--either drop the brand... June 20, 2011 by Viknesh Vijayenthiran 4
Daimler's Maybach brand is potentially on the chopping block as of July 1, but reports out of the U.K. are hinting that it may just survive the inquisition. The first of the... June 14, 2011 by Nelson Ireson 1
The fate of the struggling Maybach brand will be determined by as early as next month according to latest comments from Dieter Zetsche. Speaking at a recent press event, the... June 13, 2011 by Viknesh Vijayenthiran 4
Before you start questioning who on earth would want to buy a diamond studded Maybach 62S, recall rapper Birdman recently spent a cool $8 million on the one-off Maybach... June 2, 2011 by Viknesh Vijayenthiran 2
Rapper Birdman, also known as Bryan Williams, has reportedly spent $8,000,000 on the one-off Maybach Exelero coupe that was built back in 2005 by tire manufacturer Fulda as a... May 2, 2011 by Viknesh Vijayenthiran 6
There are very, very few cars in production that can lay claim to being more luxurious than a Maybach. It's one of the most luxurious and capable sedans available, and with a... April 25, 2011 by Viknesh Vijayenthiran 2
There’s a strong chance that if you can afford to buy a Maybach then you may need the protection of an armored car, whether it be for your own personal safety or your... March 9, 2011 by Viknesh Vijayenthiran 1