Tesla Motors' [NSDQ:TSLA] long-anticipated Model 3 electric car will be formally shown on March 31 at an event in Los Angeles.

Tesla will also begin accepting orders at its retail stores on March 31 and the online ordering banks will open up the next day.

The electric car, which is supposed to check in at around $35,000 and boast a 200-mile range, is intended for a much wider audience than Tesla's more premium Model S and Model X.

While Tesla has largely been tight-lipped about the Model 3, we do know that it will go into production either late this year or early next year. That's more than a year later than Tesla originally estimated. Rumors indicate that it will look like a downsized version of the Model S. 

The event will be held near L.A.'s International Airport in the evening (local time), according to invites posted to the Tesla Owners Club Forum (via Inside EVs). Few other details have been released.

It's not clear just how much of the Model 3 will be revealed. CEO Elon Musk has said that most details about the car will be kept secret until it draws closer to the on-sale date. 

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