First Rolls-Royce Dawn In North America Heads To Charity Auction

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First Rolls-Royce Dawn in North America

First Rolls-Royce Dawn in North America

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Despite only a very small percentage of people actually being able to afford it, the Rolls-Royce Dawn turned out to be one of the surprise stars of the recent 2015 Frankfurt Auto Show where scores of fans lined up to take photos with it. The luxurious convertible doesn’t start deliveries until next April but given the car’s popularity it’s a safe bet there’s already a long waiting list for it. However, there’s a way to skip the queue and be the first in North America to drive off in the new Dawn.

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Rolls-Royce is offering up the first Dawn in North America for auction at the Naples Winter Wine Festival next January, with all proceeds to go to charity, in this case the Naples Children & Education Foundation. The first Dawn is a unique version with a long list of options that would see it retail for approximately $400,000, so the final bid will likely be a big one. Full pricing for the Dawn is yet to be announced but Rolls-Royce says the standard car will start at roughly $335k.

Specific design details of the first Dawn include an Arctic White exterior finish with a Deep Red roof. A similar theme continues in the cabin where you’ll also find Santos Palisander Canadel Paneling—a handcrafted finish of open pore Indian Rosewood—lining much of the dash, doors and rear deck. There will also be custom door sills highlighting the vehicle’s provenance.

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No change has been made to the powertrain. It’s a twin-turbocharged 6.6-liter V-12 that delivers 563 horsepower and 575 pound-feet of torque. Drive is to the rear wheels only, via an eight-speed automatic transmission. Here, Rolls-Royce has installed its Satellite Aided Transmission technology which utilizes GPS data to read the road ahead and prepare gear shifts accordingly.

The Naples Winter Wine Festival takes place at the Ritz-Carlton Golf Resort in Naples, Florida and runs from January 29-31, 2016.


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