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Infiniti May Debut Family Of Small Cars Instead Of Single Model: Report

 

2011 Infiniti Etherea Concept

2011 Infiniti Etherea Concept

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We know that luxury auto brand Infiniti is working on a compact model to take on the likes of the BMW 1-Series and the Audi A3. Based on the Etherea concept shown in 2011, the smallest Infiniti model will be built by Magna Steyr in Austria, using a version of the Mercedes-Benz MFA front-drive platform.

Now comes word from the Netherland’s De Telegraaf that Infiniti’s compact offering may not be limited to just a single model. Borrowing a page from partner Mercedes-Benz’s playbook, Infiniti may seek to produce a family of compact vehicles on the MFA platform.

Mercedes builds some five different models based on MFA architecture, which can be adapted to either front-wheel-drive or all-wheel-drive use. If Infiniti followed suit, possibilities include a C-segment crossover or even a coupe to supplement the expected sedan.

Don’t look for confirmation from Infiniti just yet, as executive vice president Andy Palmer was quoted as saying, “We are aware that there are opportunities for other types (of vehicles) in the C-segment. There is nothing decided. The variants will be appropriate to the brand.”

In other words, Infiniti isn’t showing its hand until whatever vehicles it is planning are closer to launch. Given the competitive nature of the segment, we say that’s just good business.

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