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Aston Martin Debuts AM 310 Concept At Concorso d’Eleganza Villa d'Este


Aston Martin's AM 310 concept

Aston Martin's AM 310 concept

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Remember that Aston Martin DB9 / DBS successor we’ve been telling you about for the past two years or so? The one that’s been repeatedly spotted in camouflage, until we brought you some clearer spy shots last week?

Aston Martin picked last weekend’s Concorso d’Eleganza Villa d'Este to debut what appears to be a version of the car, dubbed the AM 310 and likely a successor to the current Aston Martin DBS.

Details are extremely sparse, but we know that the car will carry a 6.0-liter V-12, good for an estimated 573 horsepower (63 more than the current DBS). Autoblog.nl says it will use a rear transaxle to improve weight distribution and thus aid handling, too.

While the car’s two-tone wheels are a bit garish by Aston Martin’s usual standards of refinement, the rest of the car looks very familiar. In fact, we’re almost inclined to say it looks too familiar, as we’d be hard pressed to name the differences between a current DBS and the AM 310 without side by side images.

We understand that Aston Martin is steeped in tradition and heritage, and we’d be the first to admit that the current DB9 and DBS designs are both beautiful and timeless. We’d also point out that they’re now some eight years old, which means it’s time for more than just a few subtle nips and tucks in the design department.

What’s your take? Is the Project AM 310 Concept more of an exquisitely good thing, or did Aston Martin not go far enough in evolving its design?
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Comments (3)
  1. looks pretty good, why change something thats already perfect? i think it was a good idea not going overboard with the design. am sure car guys will be able to tell the grill is a little different, lip and the line at the sides, of coarse the rims is a given.
     
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  2. @Enzo, even the Porsche 911 changed a bit more between generations. I'm not saying that Aston Martin should abandon the shape, but it should begin to evolve more than it has.

    Of course, staying the same has been the ticket to Morgan's success...
     
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  3. yes that is true but theirs not really a major change to the 911. look at the 1999 models and the 2013 some difference but the formula is the same. i think Aston had the same idea and it does look astonishing.
     
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