What's The Best Place For Your Teen To Learn How...

2010 Mercedes-Benz E-Class Helps Mercedes Boost Sales 45.3 Percent In January

 
4 4,100 views Feb 2, 2010
Follow Nelson

2010 Mercedes-Benz E-Class 4Matic Demonstration

HI-RES GALLERY: 2010 Mercedes-Benz E-Class 4Matic Demonstration

We typically try to spare you the dry and often ephemeral tedium of monthly sales reports, but this month, Mercedes-Benz posted a 45.3 percent gain over January 2009--and that's something to take note of. Strong sales of the new E-Class helped push the boost, but sales of models like the S-Class, SL-Class, M-Class and GLK-Class are also up, possibly indicating that luxury car buyers have turned a corner.

All-new for 2010, the Mercedes-Benz E-Class sold just 204 units less than the C-Class, a rise of 116.3 percent over January 2009. The C-Class itself is up 32.8 percent, while the range-topping S-Class is up 57.4 percent. Strong sales across the sedan range are backed up by improved SUV and crossover sales, too.

The GLK-Class jumped 38.7 percent against last January, while the M-Class is up 42.2 percent. The slow-moving G-Class sold 72 units last month, a rise of 24.1 percent, and the GL-Class is also up, improving by 28.9 percent.

It's not all good news at Mercedes, however, with the R-Class minivan/crossover down 35.5 percent and only selling 156 units, while the sportier Mercedes are also feeling the pinch, with the CLK-, SLK- and CLS-Class all down more than 40 percent. The SL-Class stands out in this group, up 82 percent, though it only accounted for 242 of the company's 15,158 sales in January.

So what do you think? Does Mercedes-Benz's massive sales boost indicate a change in the luxury car market's near- and long-term future? Or is it merely a mirage shimmering in the desert of 2010's projected sales figures? Let us know in the comments below.





Posted in:
 
Contribute
Send us a tip Comment Contact the editor
Follow Us

 

Have an opinion?Join the conversation!

  • Posting indicates you have read this site's Privacy Policy and Terms of Use
  • Notify me when there are more comments
Comments (4)

  1. By  cheap r4 Posted: 2/2/2010 7:00pm PST

    Its great to know it.I would like to say are Hyundais looking more like Mercedes these days, or is it Mercedes starting to look like Hyundais?
     
    Post Reply
    Vote
    Bad stuff?

  2. By  sdhc video card Posted: 2/2/2010 8:36pm PST

    Hi Guy's,
    Something like the Aston Martin AMV8 Vantage convertable; or the new Ferrari 458 Italia. Not an E -Class with split headlamps.
     
    Post Reply
    Vote
    Bad stuff?

  3. By Tony Posted: 2/2/2010 10:25pm PST

    Not unusual -- much of Mercedes' market is the fleet market (well, not in North America), and those who would have routinely bought an E-class for taxis, rental cars or company cars would of course have waited an extra year or so to finance a car with the latest body shape to reduce depreciation by the time the car is paid off (or the lease expires). I don't mind the rather plain looks, as long as Mercedes builds this car properly, with the dependability and reliability that gave them their name in decades past. Else...maybe a Hyundai Sonata might indeed be far better value.
     
    Post Reply
    Vote
    Bad stuff?

  4. By Bruce Posted: 2/3/2010 6:46am PST

    Time to buy an R class it would seem.
     
    Post Reply
    Vote
    Bad stuff?

 

Have an opinion?Join the conversation!

Connect with Facebook

Motor Authority. Now with your friends.

Discover stories your friends read.
Share stories more easily.
You control what you share.
Learn more

Research New Cars

Go!

More from High Gear Media

 
 
MotorAuthority
  • Follow Us
  • Twiiter
  • Facebook
 
 
© 2011 MotorAuthority. All Rights Reserved. MotorAuthority is published by High Gear Media. Stock photography by Homestar, LLC. Send us feedback.