DC Design Working On Tata Nano With Ferrari Pricetag

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DC Design $220,000 Tata Nano

DC Design $220,000 Tata Nano

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Starting with the world’s cheapest car, the Tata Nano, which normally retails from about $2,000 in its home market, Indian vehicle customizer and coachbuilder DC Design has added enough luxury and performance amenities to send that pricetag up to the $220,000 mark.

Whether the modifications to the Nano justify the inflated pricetag is open to interpretation, but you have to at least commend the ambitions of DC Design.

Starting with the basic 10.2-foot hatchback, DC Design removed all the plastic surfaces, small wheels and dashboard before refitting them with much finer materials.

The project is still in the prototype stage but there are plans to inject the car with high-technology products. The basic chassis and floor plan will be retained but other than that everything will be different. Even the Nano's 33-horsepower twin-cylinder engine will be replaced with a more powerful 1.6-liter unit.

DC Design plans to only build around five of the cars each year, with most going to wealthy locals though a few will be heading overseas.

With reports suggesting the diminutive Tata Nano may be heading to the U.S. in the next couple of years, we just hope no one here plans on calling DC Design to order one.


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Comments (7)
  1. this is hilarious. oh how i'd love to see this thing somehow smoke a ferrari

  2. Just because you can doesn't mean you should.

  3. Yawn. Already been done by Aston Martin using a re-bodied Toyota. They charge a fortune and don't even change the engine!
    I'd rather have a small collection of Audi TT-Ss. Still, there's no accounting for taste, or lack thereof.

  4. I applaud Tata for tying up with Pininfarina to create the Prima concept, they should def put it into production, because they will eat into the competition big time. The Nano Europa should also be sold in India beside the regular Nano and let people make the decision as to which one they want at least that way they could guage the market much better, good job Tata, at least one Indian company making intl headlines.

  5. The Nano retails from $3,000 in India with the top model costing close to $4,000. DC Design simply want to showcase their design expertise with the Rs. 1 crore Nano.

  6. another one of DC lame design cars ...... i can bet anything put his cars in a wind tunnel and they would be r-a-p-e-d ................ i never understood why does he make cars and thinks he is at par with Brabus and AMG in aftermarket design

  7. This is crazy, its like putting a Burgati engine on a Smart car, and selling it for $20 Million! Even though the Burgati engine costs around $500,000 to $1,000,000.

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