Advertisement

Mitsubishi withdraws from rally racing

 

mitsubishi racing lancer motorauthority 001

Related Photo Galleries


See more photos »

mitsubishi racing lancer motorauthority 002

mitsubishi racing lancer motorauthority 002

Enlarge Photo
The world of motorsport is facing some of its toughest times in memory as major carmakers pull out of their highest-level programs. The latest to leave the rolls is Mitsubishi's highly successful rally program, which will close operations indefinitely to keep costs down.

Twelve-time winners of the grueling Dakar Rally, including a still-unmatched string of seven victories between 2001-2007, Mitsubishi's rally team in many respects is to off-road racing what Ferrari is to Formula 1. Despite the winning record, the company's financial woes include a predicted $670 million net loss, reports Financial Times, and that means something must give.

“The sudden deterioration of the global economy made it necessary for the company to focus its resources more tightly,” said Mitsubishi in a statement. It's not known how much the program's cessation will save in total, but the cost of merely participating in the two-week off-road marathon that is Dakar is over $250,000.


Other major companies to pull out of motorsport in recent months include Subaru and Suzuki, both of which announced termination of the World Rally Championship efforts, and Honda, which unceremoniously closed the doors on its Formula 1 team in December.





 
 

Have an opinion?

  • Posting indicates you have read this site's Privacy Policy and Terms of Use
  • Notify me when there are more comments
Comment (1)
  1. This is a shame. I was looking forward to seeing an EvoX WRC car.
     
    Post Reply
    Vote
    Bad stuff?

 

Have an opinion?Join the conversation!

Follow Us

Advertisement
Get great deals on the 2013 Mitsubishi Lancer!
By clicking above, you agree that your data will be subject to our Car Quotes Privacy Policy
Advertisement
Advertisement

Research New Cars

Go!

Related Used Listings

Browse used listings in your area.


 
© 2013 MotorAuthority. All Rights Reserved. MotorAuthority is published by High Gear Media. Stock photography by Homestar, LLC. Send us feedback.