According to information from 'industry sources', enthusiast site PickupTrucks is reporting that the 2010 G8 ST won't see production. The sources indicate the decision comes as part of a redefinition of Pontiac's image and a simple cost-cutting measure - reducing Pontiac's line from six vehicles to three or less by 2012.
Dubbed by many as the return of the El Camino, the cargo-carrying two-door car/truck combo has been quite successful in its home market of Australia, where it does duty as a work-day vehicle in addition to its sporting role. In the U.S., however, Pontiac's brand image - and public perception of such vehicles - doesn't really allow for the utilitarian angle. And selling on its sporting potential alone is increasingly out of sync with Pontiac's thrifty-yet-cool brand image borne by products like the G3, G5 and G6.