Jaguar is well aware of the XF’s importance and there was never any doubt the new model would be priced competitively against its rivals. Speaking at this week’s Los Angeles Auto Show, Jaguar managing director Mike O’Driscoll stated the “XF is the cornerstone to rebuilding the Jaguar business.”
O’Driscoll declined to comment on the sale of Jaguar and Land Rover, however Automotive News reports that automakers Tata Motors, and Mahindra & Mahindra, and private equity firm One Equity are the three remaining companies still bidding.
The new XF, meanwhile, will arrive in showrooms by March next year.