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Volvo has a well-established reputation of building the safest passenger vehicles in the industry but the carmaker believes it can improve on its own standards by reaching the ultimate goal of avoiding car accidents all together and reducing the road death toll to zero. Volvo has now set itself the ambitious target of zero injuries or deaths in its vehicles by 2020.
A spokesman for Volvo, who spoke with Reuters, revealed the carmaker’s desire to eliminate all-crash related injuries and death and eventually the elimination of car accidents altogether. To do so, Volvo plans to create a car that essentially "forms a giant bumper" around its occupants to protect them in the event of an accident.
However, the ideal solution would be to prevent the accident in the first place and thus Volvo is also working on a host of radar-based safety technologies as well.
It the technology proves successful and becomes standard in all cars we could one day see the world-wide annual death toll of 1.2 million people reduced significantly.
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Randy Posted: 4/30/2008 8:21pm PDT
Gus Posted: 4/30/2008 8:29pm PDT
There is only one way to come close - total automation.
chris Posted: 4/30/2008 8:57pm PDT
"in soviet russia, car drives YOU!"
I thought americans frowned upon the idea of anything having any sort of control over their lives. you cant automate all the cars because then the government could hack in and make you all drive yourselves off the cliff... or some paranoid crap like that. government is a business people. less tax payers equals less revenue.
and yeah, 2020 is far too soon for total automation
Stephen Posted: 4/30/2008 10:19pm PDT
Gus Posted: 5/1/2008 12:20am PDT
Bill Posted: 5/1/2008 5:05am PDT
There's NOTHING that will save you from that drunk driver that blows through the red light and t-bones your car going 100 MPH.
HECTOR Posted: 5/1/2008 6:03am PDT
I have two scenarios for you:
1. Volvo S80 doing 100mph crashes against an unmovable wall. You tell me if anyone inside survives. If your internal organs don't turn into chunky salsa... I salute you.
2. Volvo S40 gets hit, head on, and then run over by an Abrams M1A1 tank in a freak accident, one of those *one in a billion* things. Does anyone survive?
You tell me honestly that you believe that after 2020 no oe in a Volvo will be injured or killed in an accident and I have some genuine Al Gore brand carbon offsets to sell you.
chris Posted: 5/1/2008 9:34am PDT
it seems to me though that volvo is just trying to revive their single strongest brand image; safety.
i can see them reducing the injury rate in their cars by 2020 to a statistical 0, but there will always be those two cars that hit head on while both doing 100 mph. it will happen.
but if they turn the entire interior of the car into a huge air bag.. well, that combined with full CF passenger cages, you could essentially guarantee that anyone abiding the law and in decent physical health will survive any conceivable accident.
Gus Posted: 5/1/2008 10:38am PDT
Even if it's a marketing ploy, it's a good one. Volvo remains one of the leaders in safety and they should toot their own horn every now and then.
At worst, it motivates the engineers inside the company to come up with unique ideas...
exess Posted: 5/2/2008 2:02am PDT
lexlife Posted: 5/5/2008 11:35pm PDT
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