GM Reviving Performance Focusing On Small Cars

2011 Chevrolet Aveo (RS Concept, 2010 Detroit Auto Show)

2011 Chevrolet Aveo (RS Concept, 2010 Detroit Auto Show)

 General Motors has a large stable of performance cars, from the Top-of-the-heap Chevrolet Corvette to the affordable Cobalt SS.  However, the economy isn’t what it used to be, causing some people to skip the Camaro and getting something more compact, fuel efficient and lighter on the insurance bill. However, a small car can be fun to drive as a more powerful car, and GM seems to realize this.

Automotive News is reporting that since GM has turned itself around from bankruptcy that it’s performance vehicle and motorsports division will being to develop performance compacts.

The article features an interview with the newly appointed vice-president of the division, Jim Campbell. He states that in the future of GM, small cars “efficient performance” will be more important to the company.

Two of the platforms that GM will be focusing on are the Chevrolet Cruze, replacing the Cobalt, as well as the Aveo. Both cars should be welcome in the market, but a hot performing Aveo would be a treat thanks to the barely any performance sub-compacts in the U.S. Market.

There is nothing wrong with the big Camaros, Corvettes and CTS-Vs, but as the saying goes “It’s more fun to drive a slow car quickly, than a fast car slowly.”

[Source: Automotive News (subscription)]

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