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While the subcompact Honda Insight looks a lot like the Prius and is several thousand dollars cheaper, it's smaller inside and doesn't deliver the same 50 mpg that the larger car does.
Perhaps a more logical rival sits in Toyota's own showroom: The new-for-2012 Camry Hybrid offers a 41-mpg combined rating, mid-size sedan room and comfort, and it doesn't require the owner to put up with Prius jokes.
In the same vein is the laudable Ford Fusion Hybrid, with a 39-mpg combined rating in a refined, comfortable, and very competent U.S.
contender.
The Lexus CT 200h is also a hybrid hatchback, though it's a compact and several thousand dollars pricier.
But it adds back the fun-to-drive factor, not to mention a larger dollop of luxury.
Finally, for drivers who do most of their miles on the highway, the clean-diesel VW Jetta TDI (offered as a four-door sedan and a Sportwagen) gets highway mileage that approaches the Prius figures, and is far more rewarding to drive.
Its city mileage, however, is nowhere near the Prius.
