With its latest generation 2011 Chrysler 300 sedan, Chrysler decided to launch several different variations of the car, each aimed at a very different target market. The hero of the lineup, the Hemi-packing 300 SRT8 (which is actually a 2012 model), is aimed at the luxury and performance end of the market, while the 300S is for the style conscious crowd.

In this latest video clip, our man Joel Feder takes a closer look at the 300C Executive Series, which is designed for the person who wants understated luxury. Not surprisingly, the car comes with an unusual--for an American car--lack of chrome, replaced instead with satin highlights. Inside, there's supple leather trim and real wood surfaces.

Engine options include either Chrysler’s now familiar 3.6-liter Pentastar, rated at 292 horsepower and 260 pound-feet of torque, or a 5.7-liter Hemi delivering 360 horsepower and 390 pound-feet of torque.

Enjoy the clip and then click here to read up on the new 2011 Chrysler 300 range.

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