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Frame from 2014 Cadillac ELR video on YouTube, with actor Neil McDonough

Even Cadillac Marketing Chief Worried About 'Provocative' ELR Ad

Turns out that even the marketing chief at Cadillac was "troubled" by the ad it ran during the recent Oscars and Sochi Olympics broadcasts. The goal, according to Cadillac's advertising director Craig Bierley, had been to air a "provocative" ad that would break through the clutter and draw... read more

March 7, 2014 by 
 
Vaughn Gittin Jr demonstrates a proper burnout - image: Ford Motor Company

Ford's 'Octane Academy' Reality Show Returns For A Second Season

In July 2011, Ford announced a program called “Octane Academy,” targeted to action-sport fans. The premise was simple: film a video showing why you should be... read more November 29, 2012 by 


 
Top Gear season 18 preview images

Top Gear's Clarkson, Hammond And May Sign On For Another Three Years

If the thought of a future without the BBC’s hit automotive show Top Gear is too bleak for you to imagine, take heart: the network has just signed Jeremy Clarkson... read more September 28, 2012 by 


 
Carroll Shelby with 3 Cobra roadsters in 1963

Velocity Channel Working On Carroll Shelby Miniseries

There’s no denying that Carroll Shelby permanently etched his mark on the American landscape with big, bold strokes. Over the course of his career, Shelby worked as... read more May 18, 2012 by 


 
Top Gear USA, now on BBC 3

Top Gear USA Season Three Premiers On February 14

When Top Gear USA debuted on The History Channel in 2010, critics were quick to point out that the show wasn’t up to the standards of its original, British counterpart... read more February 6, 2012 by 


 
Top Gear season 18 preview images

Top Gear Season 18 Mega-Gallery

Just in case you don’t already have it marked on your calendar, Top Gear season 18 begins this Sunday on BBC2 and BBC HD. Those of us with access only to BBC America... read more January 25, 2012 by 


 
The 1949 Triumph Trophy TR5 used in filming "Happy Days."  Image: Bonhams Auctions

'Happy Days' Triumph Motorcycle Hits The Auction Block

Motorcycle riders in America have always gotten a bad rap. Blame it Marlon Brando, whose portrayal of a motorcycle gang leader in the film classic, “The Wild... read more October 10, 2011 by 


 
1957 Chevy 150 sedan from 'Pawn Stars'

1957 Chevy From 'Pawn Stars' Catches Fire, Gets Restored Within Hours

Unless you're a fan of the TV series Pawn Stars, you might've missed the news on Friday that a 1957 Chevy 150 sedan belonging to the "Old Man" overheated and burst into... read more October 3, 2011 by 


 
Justin Bell in 'World's Fastest Car Show' from eBay Motors

eBay Motors Debuts 'World's Fastest Car Show' With Justin Bell

eBay has had a tough go of it since former CEO Meg Whitman stepped down, but what change a week can bring: now, Whitman's been tapped to help the sinking ship known as HP... read more September 26, 2011 by 


 
Block, Foust, Gittin Jr., Deegan launch Octane Academy

Ford Bringing Its 'Octane Academy' To Fuel TV In Early 2012

When Ford announced a contest it called the “Octane Academy,” the automaker had no idea of the potential interest it would generate. Since the contest was... read more September 21, 2011 by 


 
Can fast online translate to fast on track? That's what GT Academy hopes to find out.

Nissan/Playstation 'GT Academy' Show Debuts On Speed

Can the skills you acquire hustling a car around a racetrack in the virtual world translate into the real world? That’s the question raised by GT Academy, a new series... read more September 21, 2011 by 


 
Velocity TV logo

Discovery's Velocity Channel Debuts October 4

Earlier this summer, we brought you news of Discovery's plans to launch a new channel targeting "upscale men" called Velocity, with part of its focus being custom, classic... read more September 19, 2011 by 


 
2012 Audi A6

Audi Signs On As Sponsor For 63rd Annual Emmy Awards

Audi may not be the most recognized automotive luxury brand in the U.S., with only about 5.5 percent of American new car buyers considering it, but the automaker is doing its... read more August 4, 2011 by 


 
Richard Hammond

Richard Hammond To Feature On BBC America’s New Car Show ‘Hard Drive’

Neither Top Gear USA nor The Car Show have managed to create much excitement here in the U.S., but local broadcasters are determined to produce an auto-related television... read more July 26, 2011 by 


 
Top Gear USA hosts mug during "Donut" trailer

Top Gear USA Season Two Starts July 24

We’ve known for some time that HISTORY was planning to air a second season of Top Gear USA, after the show’s first season, which comprised some 10 episodes... read more June 28, 2011 by 


 
Peugeot 403 Cabriolet

Peter Falk, RIP: May Columbo's Peugeot 403 Convertible Putter On

As Columbo, Peter Falk played one of the more memorable detectives ever to ply the airwaves, but his trademark fedora and trenchcoat weren't his only distinctive calling... read more June 24, 2011 by 


 
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