Super Bowl
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Fast Five--a.k.a. Fast and the Furious Five--wasn't the only big Hollywood title getting a showing as an ad during yesterday’s Super Bowl XLV. The third installment of the Transformers franchise, Transformers 3 - Dark Of The Moon was also previewed as a short snippet, revealing some tantalizing new details. We get our first look at new heroine Rosie Huntington-Whiteley, as well as plenty of action scenes including what appears to be Optimus Prime with a jetpack installed. Transformers 3 - Dark Of The Moon will open nationwide on July 1, 2011. Oh, and this one will be screened in 3D!...
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Super Bowl XLV MVP, Aaron Rodgers, Drives Off In A 2011 Chevy Camaro Convertible
There's plenty of room for debate about Super Bowl XLV -- especially where commercials are concerned. But we can say three things with absolute certainty: (1) the Packers won, (2) their quarterback, Aaron Rodgers, was named the game's most valuable player, and (3) as a reward, Rodgers received a...
Richard Read -
Video: New Fast Five Trailer Airs During Super Bowl XLV
On April 29 we’ll get to see the fifth--and possibly last--installment of the Fast and the Furious franchise, Fast Five, which sees most of the leads from the first movie return yet again. This is the second trailer for the movie (view the first one by clicking here), which aired last night...
Viknesh Vijayenthiran -
Video: Eminem Stars In Chrysler Super Bowl XLV Ad
While Mercedes-Benz may have featured Sean P. Diddy Combs in its Super Bowl XLV ad, Chrysler has called on fellow hip hop idol Eminem to star in its own ad. The cameo is fitting given Eminem’s Detroit roots, a common background Chrysler is proud to express and one that ties with the...
Viknesh Vijayenthiran -
Video: BMW Highlights Commitment To U.S. In Super Bowl XLV Ad
Does it make sense for a German luxury automaker to be designing and building cars in the U.S., not only for local sale but for worldwide distribution? According to BMW it does, and in its new ad for Super Bowl XLV the automaker highlighted this fact using the new 2011 BMW X3 as an example. The...
Viknesh Vijayenthiran -
Mercedes-Benz Reveals SLS AMG Roadster, C63 AMG Coupe In Super Bowl Spot
Earlier today Mercedes teased us with snippets of its upcoming fourth-quarter Super Bowl commercial, and now we have the 99-second long version of the 60-second spot that will air during the game. It features the unveiling of the 2012 SLS AMG Roadster and the 2012 C63 AMG Coupe along with the 2012...
Nelson Ireson -
UPDATE: We just received a tip from an inside source that two very big model reveals will be featured in the upcoming Super Bowl ad spot. Stay tuned between 3 p.m. and 4 p.m. EST for the full details. --------------- We're just two days away from the big game, and as we stock our refrigerators, kegerators, and snack platters, we're also stocking our list of commercials to catch. The latest addition: Mercedes-Benz's "big unveiling." What, exactly, will be big and unveiled? Four new models will be coming in the 60-second spot previewed here, and judging by the making-of video, there'll be a...
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VIDEO: Another Chevy Super Bowl Ad To Feature The Camaro
Another day, another Chevrolet ad featuring the Camaro. Like the other one we profiled this week, this one is set to air during Super Bowl XLV between the Green Bay Packers and the Pittsburgh Steelers on Sunday. This one mocks the thought process behind car ads, and like the first, has a slight...
Tim Healey -
Video: Chevrolet Super Bowl XLV Ad Features Transformers, Burnouts
"Never mess with a Chevy, dude." That's the moral of the story of Chevrolet's latest Super Bowl XLV ad. It's also a cross-promo for the new Transformers movie. We'll leave the details to the video, but here's a teaser: it includes a giant woodchuck getting thrown through the air, Bumblebee, and a...
Nelson Ireson -
VIDEO: Chevrolet Super Bowl Ad Includes Camaro
Not only is Chevrolet giving a 2011 Camaro Convertible to the MVP of Super Bowl XLV, it is also buying air time in the big game. Take a gander below at the ad, which places a twist on traditional dealer advertising. [YouTube, Chevrolet]
Tim Healey -
Video: Volkswagen Teases New New Beetle
Have you ever wanted to drive a gigantic black beetle through a temperate rain forest? Volkswagen may just have you covered with the next New Beetle if this teaser video is any indication. Of course, the actual car won't look much like a six-legged insect at all, eschewing the arched top for a more...
Nelson Ireson -
2011 Chevrolet Camaro Convertible To Be Awarded To Super Bowl XLV MVP
One member of the Pittsburgh Steelers or the Green Bay Packers (it pains me to write that, your humble author is a Bears fan) will be awarded a 2011 Chevrolet Camaro Convertible on February 6. That player will be named the most valuable player of Super Bowl XLV, and the car will be his reward. The...
Tim Healey -
Volkswagen announced today it will premiere two 30 second ads during the 2nd and 4th quarters of Super Bowl XLV, which will air on Sunday the 6th of next month. The separate ads will be for the new 2012 Volkswagen Passat, which made its debut earlier this month in U.S. trim at the 2011 Detroit Auto Show, as well as the next-generation New Beetle, which goes on sale this fall. For the Passat ad, Volkswagen has teamed up with Lucasfilm to create a Star Wars themed clip complete with a pint-sized Darth Vader who uses the ‘Force’ when he discovers the new Passat in his driveway. For...
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Video: Audi Super Bowl Commercial Says Goodnight To S-Class
There's nothing wrong with a little friendly ribbing, but Audi has been known to get right up in BMW's and Mercedes' faces with its ad campaigns. The latest, a 60-second spot for the Super Bowl, does it artfully, if less obviously. Based on the 1947 children's book Goodnight Moon by Margaret Wise...
Nelson Ireson -
Mercedes-Benz Tweet Race Teams Chosen, Race Starts February 2
The celeb-studded Mercedes-Benz "Tweet Race to the Big Game" is about to get underway, with the four two-person teams and their "coaches" chosen. Using Twitter as some sort of "fuel" they'll race to reach Dallas, Texas for the Super Bowl. Fans of each team stand to win prizes for their...
Nelson Ireson -
BMW To End 10-Year Hiatus On Super Bowl Ads
The Super Bowl is fast approaching, and with it we can expect a new year's crop of odd, interesting, and occasionally exciting new car ads. One to look forward to is BMW's, as it's the first they've offered in a decade. BMW's sales have been kicking along at banner rates for the most part, thanks...
Nelson Ireson -
The Car Nut's Guide To Super Bowl XLIV Ads
So you're a car fiend, and you want to know what to expect from the SuperBowl? We have the answers.
Nelson Ireson