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Chevy's latest advertising slogan and Its first global effort

Chevy Hopes To "Find New Roads" To Attract Consumers

As ad slogans go, Chevrolet’s most recent effort, “Chevy Runs Deep,” was hardly the automaker’s most successful. Panned by critics and consumers alike, we really aren’t sure why the meaningless phrase has endured for the past two years. That’s about to change, as...

January 9, 2013 by 
 
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