Update: Cadillac’s STS and DTS replacement sidelined for now

Posted Tue Aug 12 2008 7:41 AM by Ralph Hanson

Update: Cadillac’s STS and DTS replacement sidelined for now

Update: Late last year Cadillac general manager Jim Taylor revealed that the current STS (pictured) and DTS models would be dropped at the end of their respective product cycles in favor of a single luxury sedan. According to latest reports, those original plans are being put on hold as General Motors focuses on production of fuel efficient models.

The DTS is currently built at GM’s Hamtramck plant in Michigan but the site is scheduled to switch over to the Chevrolet Volt in 2010. The STS is built alongside several other Cadillac models in Lansing, Michigan.

Speaking with Bloomberg, people familiar with GM’s production plans revealed that Cadillac will add more versions of its mid-size CTS sedan (coupe and wagon) and the next-generation SRX SUV. The STS and DTS replacement, meanwhile, has been put on hold as GM waits for demand in the large, premium sedan segment to rebound.

The premium large car market has shrunk considerably over the past five years, and this is reflected by sales of the DTS and STS, which were down 13.9% and 24.7% respectively from last year’s levels.

Original: Officials from Cadillac have confirmed that the DTS and STS (pictured) sedans will be dropped at the end of their respective product cycles in favour of a single luxury sedan.

Cadillac's general manager Jim Taylor has revealed to Automotive News that the new model replacing the cars will combine the most popular aspects of both but wasn’t willing to give a specific date for the launch.

Cadillac will also focus on launching a new entry-level model, previously reported to be a small RWD sedan. However, the first all-new model to arrive will be the BRX compact crossover due in 2009. Expect this new car to be priced from $28,000.

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Reader Comments

  • Mon Sep 17 2007 4:39 PM

    DavidW says

    I think Cadillac is in worse trouble now, in terms of sales, than it was in the early to mid 1980's with their terrible engines (V8-6-4, diesel, V-6, HT4100).
    I think the difference is people still wanted the cars back then. Cadillac knew who it was. The company seems to be going through an identity crisis today.
    What do others think?

  • Tue Sep 18 2007 5:31 AM

    Gene kramer says

    I think the 2008 CTS is the finest mid sized sedan ( 190 inches ) available. If a person drives on a track at 10/10's then BMW is a good comparison, but for more than 90% of a persons driving on American roads the CTS should be outstanding at many thousands of dollars less money. I have had two E- Class MB's, an ES 300 and two GS's and my wife drives an M, but my next car will be an AWD CTS. Notice that the AWD is not a computer operated brake system that can burn up one's brakes or lock up in real slick conditions. I had this happen in a friend's Lexus. For adequate power, comfort, handling and price I cannot think of anything better.

  • Tue Sep 18 2007 11:24 AM

    DavidW says

    Gene, You make some interesting points and you are right with regard to price. Cadillacs are cheap enough now, especially a one year old model, but they aren't accomplishing the crash test results of your other cars. Crash test results are a big issue with me. Beyond that I the Cadillac's fit and finish is just average for what is suppose to be a flagship car. Having been a Mercedes and Lexus owner too I will take your other cars you mentioned.

  • Fri Mar 14 2008 10:48 AM

    Alan R says

    DavidW:

    I have no idea where your statistics are pulled from, but I just visited safercar.gov, and you are wrong. The Cadillac CTS bested the Mercedes-Benz E-Class in frontal and side crash testing, along with meeting the rating earned on rollover resistance. The Cadillac also met or bested the Lexus ES300.

    To your second point, how is the CTS giving only second class fit and finish? Not only is it not the flagship vehicle of Cadillac (it starts at around $33,000.00), but it also has one of the first hand-stitched leather interiors in the industry. Additionally, it has won numerous awards, noting interior quality, that its competition obviously has not. Your claims are subjective, but so are mine. However, I have the statistics to back my beliefs, whereas you attempt to sound as if you understand the industry from an obviously European/Japanese biased point of view. I am a fan of both European and American vehicles; Lexus, in my opinion, is just an overpriced Toyota where consumer spending can be better allocated. However, when the American companies produce a world-class vehicle that has been hailed a savior for Cadillac, and a bench mark for other companies to meet by many differentiated editors, it seems there is an undeniable fact that the Cadillac is an excellent car.

  • Fri May 2 2008 12:21 PM

    xeper says

    I'm going to miss the big boat. I've got a '99 [DeVille] and am hoping to have an '08 [DTS] by next fall.

    I'm really hoping the replacement is more like the DTS and less like the STS.

    BRING BACK THE TAIL FINS!

  • Tue Aug 12 2008 8:52 AM

    Guy says

    Sorry to see the DTS replacement is to be put on hold. It's the only Cadillac that still holds my interest. What will happen to the Lucerne that's built on the same platform and in the same plant? Looks like the boy racers have taken over Cadillac. Thought GM stock might be a bargain at around $10.00 a share, but with Cadillac's future in doubt, now I'm not so sure.

  • Tue Aug 12 2008 12:59 PM

    Michael D. says

    This is another case with GM either flop-flopping, dangling the carrot, selling out, or pulling the rug out from under us!

    Is this a case where the Zeta-based Successor is on hold/delayed, or canceled/pulled (I would hope on the former)?

    The Sigma-based STS is fine and has great dynamics, but it is getting a little long in the tooth, albeit not so horribly dated, but the DTS, even though it's nicely appointed, is a bit stodgier and on a dated chassis which began with the MY1994 Oldsmobile Aurora- a cutting-edge platform of it's day but time has now passed. This successor was supposed (and may still) cover both lines into one.

    Now, that hot and well-received new Lincoln MKS will certainly blow away the Cadillac DTS (if the DTS hangs on die to a replacement being "on hold") on many levels, and it also sports AWD, has great road-presence with contemporary, elegant style, it's V6 is on par power-wise with the DTS's (standard) Northstar V8 and will soon get an upgrade with a powerful Eco-Boost V6 engine.

    Other brands and competitors are going forward with high-end vehicles: MB has the S-Class (recently introduced generation), BMW is introducing a new-generation 7-Series, Jaguar has a redesigned XJ on deck, Maserati has it's Quattroporte, Lexus has it's LS line, Infiniti is said to have a Q45 successor in development, Porsche in soon to release it's Panamera (though this is a higher-eschelon like the Quattroporte), Acura has announced higher tier offerings of a sedan and more, and even Hyundai is being a player here with the introduction of the Genesis sedan, though not has top shelf as the aforementioned vehicles, but upmarket with a V8 offering!

    Granted, the current CTS is fantastic and expanding! The Escalade line is legendary and the XLR is a striking halo. The SRX will be upscale, but a more mainstream, affordable and smaller crossover below the Escalades for more choice. But, where will Cadillac be with premium sedans?! It won't be in the game! Cadillac is not about humility!

    Of note, the current STS is fine, but not top-tier - it runs more with the 5-Series, E-class, GS, M35/M45, XF and even the Hyundai Genesis sedan. Even Pontiac will likely get more recognition with it's new G8.

  • Tue Aug 12 2008 7:20 PM

    NoNameDenton says

    Sucks but makes sense, since the replacement would be the size of the 7 series, and GM is focused on making smaller engines, not ones to power a vehicle of that size, which is usally V8s and V12s.

  • Tue Aug 12 2008 10:26 PM

    NaBUru38 says

    "Sucks but makes sense". Ditto. In the next decade, the SRX and CTS will become more important than the STS and Slade.

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