MINI, it seems, is going to great lengths to stay in the public eye these days. YouTube is filled with videos showing MINI in increasingly-odd and vaguely-disturbing scenarios, such as its “Not Normal” series. If there’s a point in showing a guy dancing in a bear costume, or a...
Citing “a very difficult commercial environment,” BMW Senior Vice President MINI Business Coordination and Brand Management, Dr. Kay Segler, has announced that... October 12, 2012 by Kurt Ernst
MINI revealed the 2013 John Cooper Works GP back in May, but we haven't seen it in in the metal until now. We spent some time at the MINI stand at the Paris Auto Show and... September 27, 2012 by Joel Feder
As recently as last year the boss of the BMW Group Norbert Reithofer said he could imagine the MINI lineup consisting of 10 separate models. After all, with the introduction... September 21, 2012 by Viknesh Vijayenthiran
BMW has finally taken the wraps off its new three-cylinder engine family, which is expected to debut in the production version of the recently revealed Concept Active Tourer... September 14, 2012 by Viknesh Vijayenthiran
MINI has revealed the seventh addition to its ever-expanding lineup, the all-new 2013 MINI Paceman. Essentially a coupe version of the Countryman crossover, the new Paceman... September 14, 2012 by Viknesh Vijayenthiran
MINI’s latest effort, the Paceman Coupe, is set to be revealed in production form at this month’s Paris Auto Show. The automaker also featured the upcoming... September 10, 2012 by Kurt Ernst
MINI has already made it perfectly clear that its new MINI Cooper John Cooper Works GP will be the fastest production car its ever built, and a new series of videos gives us... August 7, 2012 by Kurt Ernst
MINI is set to reveal the seventh addition to its ever-expanding lineup, the all-new 2013 MINI Paceman. Essentially a coupe version of the Countryman crossover, the new... August 7, 2012 by Viknesh Vijayenthiran
MINI’s parent, BMW, is trying to put its best environmental foot forward in its support of the London 2012 Olympic and Paralympic Games. In addition to supplying... August 3, 2012 by Kurt Ernst
Not to be outdone by the legions of spy photographers who’ve captured the upcoming MINI Paceman and Paceman S in testing, MINI has posted these “spy shots”... July 31, 2012 by Kurt Ernst
If MINI Cooper models were Mexican food, the Cooper would be mild, the Cooper S would be spicy, and the Cooper S John Cooper Works (JCW) would be extra-spicy. The... July 26, 2012 by Kurt Ernst
In today’s retail-driven world, vehicle manufacturers can make a significant amount of money selling branded goods like clothing and accessories. Ford, for example... July 17, 2012 by Kurt Ernst
Just two months ago, we brought you the first spy photos of the MINI John Cooper Works Coupe GP in all its compact, be-helmeted, sporty glory. Now it may be canceled. Why... July 12, 2012 by Nelson Ireson
MINI is readying the seventh addition to its burgeoning lineup, the all-new Paceman. And just like the rest of the MINI range, the Paceman will also have its sportier S and... July 11, 2012 by Viknesh Vijayenthiran
The secret to a healthy work environment is getting along with your co-workers, since nothing hampers productivity quite like office discord. One way to ensure on-the-job... July 10, 2012 by Kurt Ernst