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2015 Dodge Challenger SRT Hellcat

How The Dodge SRT Hellcat Logo Came To Be

Dodge deserves credit for not just building the supercharged 6.2-liter HEMI V-8 Hellcat engine found in the Challenger SRT Hellcat and Charger SRT Hellcat, but also for giving the engine an appropriately awesome name. The Hellcat brand has taken on a life of its own, thanks in part to a roaring cat... read more

May 13, 2015 by 
 
Ferrari Prancing Horse logo

Ferrari Explains the History Of The Prancing Horse: Video

Ferrari has created quite a stir this year. First there was the FF, which not only features somewhat controversial shooting-brake styling, but also has Ferrari's first... read more September 23, 2011 by 


 
Chrysler Logo

New Chrysler Logo To Go Live At 2010 Detroit Auto Show

Low-resolution, grainy and barely recognizable--sounds like a spy photo of a top-secret supercar in testing. But yesterday it was the best way to describe a new Chrysler... read more November 4, 2009 by 


 
Audi's new logo

Audi Updates Logo Ahead Of Auto Union Revival

Audi’s interlocking-ring logo has weathered the years, hardly changing since the formation of the original Auto Union in 1932. With Volkswagen and Porsche's recent tie-up... read more August 27, 2009 by 


 
 

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