iAD

  • BMW X3 iAD

    BMW has launched the first-ever user-generated iAd to promote the arrival of the all-new 2011 BMW X3. For anyone not in tune with the latest tech, iAd is Apple's new mobile advertising network and has the potential to reach millions of iPhone and iPod touch users. The focus of the iAd is BMW's built-to-order program that allows customers to create an entirely customized X3 SUV. As we reported back in May, BMW is hoping to convince customers that pre-ordering vehicles is worth the wait as it will mean that they can enjoy a vehicle built to their exact specifications. Not surprisingly, the iAd...

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