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BMW "The Ultimate Drive" app

BMW: The Ultimate Driving... App "Social, Mobile Experience"

Some carmakers would have you believe that it's no longer enough to simply drive around in their product, that driving is now a connected experience and one to share with a wider audience than just your passengers. To this end, BMW's new mobile app, "The Ultimate Drive" lets you discover the best...

August 11, 2011 by 
 
 
 

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